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NEW Berkley® Topwaters - Product Family Video

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COMING FALL 2018 At Berkley®, Catch More Fish™ is more than a tagline. It is our DNA. Everything we do centers around our never-ending mission to help anglers make the most of their time on the water. Adding to the company’s wide product portfolio in bait, Berkley® introduces its new lineup of exciting topwater lures. Decades of professional angling experience combined with advanced hydrodynamic and lure design expertise, each of the sixteen new lures have been crafted to cover any topwater situation and deliver professional performance at an unrivaled value. With direct design input from Bassmaster Elite Series angler, Justin Lucas, and Forrest Wood Cup Champion, Scott Suggs, each of the NEW Berkley® Topwater lures have been individually tuned to provide long distance casting, versatile actions, precise hook positions, and the right sounds to perform in the most pressured and competitive fishing situations. Topped off with stock Fusion19™ treble hooks, each Berkley® Topwater lure is equipped to deliver the best out of the pack performance.
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