HomeХобби и стильRelated VideosMore From: Marco Rodriguez - The eCom Project


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In this video I show you the differences between the AdWords bidding strategies and when to use which for MAXIMUM results! Get my FREE 5-step framework on how to SCALE your AdWords campaigns to over $84,000: http://go.theecomproject.com/adwords-scaling My pro course on how to sell ANY drop shipping product with AdWords: http://go.theecomproject.com/ppc ADD ME ON SNAPCHAT: http://go.theecomproject.com/snapchat The eCom Project is a show for E-Commerce entrepreneurs on how to launch, improve and scale their businesses. My experience with E-Commerce comes from running my own 6-figure brand and working with dozens of 5-, 6- and 7-figure clients in the past.
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Text Comments (24)
Want to start selling with AdWords successfully? Join my training: http://go.theecomproject.com/ppc :-)
Jana Broxtermann (3 months ago)
Thanks, for the short and well explained video !
You're welcome Jana
matt hale (6 months ago)
beautiful Q :)
Mooly Store (6 months ago)
Was ist mit Maximal Conversions?
Mooly Store (6 months ago)
Gilt die Manuel CPC Bid Strategy ebenfalls mit Search und Shopping Kampagnen? Was ist der Bid?
Laurent Binaku (6 months ago)
Hey Marco, tust du immer auf CPA schalten?
Young Crypto (7 months ago)
what about maximum conversion?
Can also work well with some past data. In general, max. Conversions will very likely spend your whole budget while attempting to get you conversions. It is more about getting high conversion volume rather than hitting your CPA / ROI goals.
Sergei Malets (7 months ago)
Enhanced Manual CPC on or off!? That is the question 🤪
Think More Weigh Less (3 months ago)
So, cause Iim confused and Google just sent me this "Get more conversions with an automated bid strategy" they are saying ENHANCED CPC. IS that the same what you are talking about MAXIMIZE CLICKS? :-)
Mostly on!
Danail Ilev (7 months ago)
Hey, I cannot seem to understand 1 think. The bid is determined on campaign level but inside that campaign there are kws with different recommended bids. How do you decide what bid to put?
Yup! I have one general bid but if I see certain keywords greatly over- or underperforming I adjust them on the keyword level
Danail Ilev (7 months ago)
Marco Rodriguez - The eCom Project so you set bids on individual kws inside a campaign?
Hey Danail, you define one general bid on the campaign level, but some keywords are more powerful or more important than others. In these cases you want to bid more on them. For example a keyword that is an exact match with your product AND indicates buying intent should get a higher bid than one saying nothing but "t-shirt".
Lars I (7 months ago)
Hey man, what should you do when getting clicks but no conversions? I'm targeting exact keywords which are basically the names of the products I'm testing. Country is mostly U.S. Thanks.
Lars I (7 months ago)
Marco Rodriguez - The eCom Project bro just wanted to let you know that I built a landing page for a specific product and just got my first order from it. Very grateful for the value you provide us all with. 🙏🏻
Lars I (7 months ago)
Okay awesome!
Short answer: both! Shopping tends to have higher conversion rates but its very hard to scale from a certain point .
Lars I (7 months ago)
Marco Rodriguez - The eCom Project Awesome, I’m gonna implement those tips. Would you recommend Google Shopping Ads or going Google Search Ads with dropshipping? Awesome vids man.
Hey Lars, thats a very common problem, you might wanna check this video: https://www.youtube.com/watch?v=XxBiWmEADac . Of course there are more reasons, but in the video I present some ways to identify some
Du sprichst doch auch deutsch, oder? Super Content, den du in deinen Videos lieferst! :-)
Genau! :) Danke dir fürs Feedback!

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