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How to Manage (Multiple) Social Media Accounts

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How do you manage multiple social media accounts for clients successfully? ►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips. Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog 0:10 Neil Patel here for another Q and A Thursday video. I'm here with Adam LaDolce from https://viewership.com/. This one is from Xavier Alcarez, and the question is, "What is the best way to manage six to eight clients' "social media platforms?" 2:00 There are tools like Hootsuite, which I'm guessing he mentioned in a comment. There's also Buffer. There's also MeetEdgar. I prefer MeetEdgar for a lot of stuff because it'll automatically retweet, mention your stuff over time. Here's the thing that most social media managers miss. You create content, and you share it out on the social web, Twitter, Facebook, LinkedIn. And that's it. 4:30 Consider sharing your content over time. And MeetEdgar will do this all automatically for you, so that's why I love that tool. Another thing that I would do is share your content manually on certain social sites. I found that on Facebook if you share content through Buffer and Hootsuite, the reach is way lower for that same piece of content than if you just manually shared it on Facebook and you schedule it out. Because on Facebook, and you can schedule out your posts. They already have that feature built in. They want you to come to Facebook. That's how they make ad revenue. They do not make ad revenue by you using Hootsuite to push a message out on Facebook. 5:00 If you want to manage a lot of clients. So you can use the tools, do Facebook manually. You also want to start creating standardized reporting. So, how's your follower count? Is it growing each month? Is it decreasing? How many clicks did you get? Highlight any amazing comments, shares, any notable things that happened. You should do this for every single network. Once you create the standardized reporting, you can then plug and play for every single client. 5:30 You have to create your content calendars, scheduling, maybe you can streamline your image creation by using tools like Canva. There are so many tools out there to make social media marketing easy. You can use tools like Social Blade to get stats, VidIQ's another one. There's a lot of Instagram tools out there, like Social Upgrade. You can pick whatever ones you want. But what I found is, the easiest way to manage all the clients, and I know this is cheating and it won't work for a lot of you guys, is to have your clients in the same industry. 6:00 In general, with social media marketing, you're probably going to take home whatever clients you can get. But those are just general tips and tricks. I would also have weekly calls with your clients. You can move it to every other week, but the moment you start doing calls, like once a month, or once every two or three months, and there's not regular check-is. Even if it's not calls, like emails, they're gonna be like, "Oh, you're not doing anything. "Why should I keep paying you?" So even if you're doing work, you still need to communicate and show the work you're doing, not just in the monthly report, but on a regular basis. We'd love to hear from you guys. Leave that comment below. Do you manage other people's social media platforms? What's worked for you guys? Leave that comment right there below. If you want your question answered on next week's video, leave a comment below. Either way, I'll respond to it. Thank you for watching. Make sure you subscribe, like, comment, share. Thank you.
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Text Comments (193)
Parth Vyas (4 hours ago)
I was using Hootsuite and sometimes Buffer. And now I've learn about a new tool MeetEdgar. Would be interested in exploring the automatic resharing feature of MeetEdgar. And would keep in mind that I'll post directly on Facebook without using any of these tools.
Does it really impact the number of reach when we manually publish a post on Facebook rather than scheduling it through HootSuite or Buffer?
Neil Patel (7 days ago)
Yes, it definitely does.
genghis1982 (8 days ago)
Mind blown. 😂. Awesome content Neil. Thanks.
Neil Patel (7 days ago)
You're very welcome!
mostafa Kamal (8 days ago)
Thanks a lots to you for inspiration about emailing, Mostofa
We use meet Edgar and are very happy with it ! Just if it adds Instagram to its account we won’t have to schedule at different places !
Neil Patel (8 days ago)
You're very welcome, Mostofa!
Ibraheem Mustafa (9 days ago)
Hey Neil. One issue I have is that my website is for a business that does physical therapy and other things, but it's not really ranking for any associated terms. Instead it ranks for our blogs on MMA and boxing. I checked Ahrefs and even that says our top 10 competitors are other combat websites. So, how do I make Google recognise the site as one for physical therapy and not a combat sports blog?
Ibraheem Mustafa (9 days ago)
Thanks Neil, already doing this at the moment. So you saying this is very relieving since I know I'm heading in the right direction. Huge fan from the UK.
Neil Patel (9 days ago)
There are quite a few things you can do for this. Optimize your articles and site content and working on other on-page SEO tactics can help Google distinguish what your content is about
Christopher Steckel (10 days ago)
You rock. And you know it.
Christopher Steckel (21 hours ago)
You are welcome. I will contact you. A Fax Friend ;-)
Neil Patel (9 days ago)
Thanks :)
Nikolay Stoyanov (10 days ago)
I just noticed on several websites from different countries and even continents with an interesting traffic drop. As much as the websites get traffic from social media as lowest they get from the search engines and most particularly Google. So my question is why after getting a lot of traffic from the social media the websites keywords ranking went down the drainage just in a week? Just a note: the social media traffic was 100% organic with now spam or so...
Nikolay Stoyanov (10 days ago)
The sites are in the IT niche and more specific ITSM, ITOM, APM, HR integration services. I notice that on different sites at the beginning of 2017 and this was mostly on sites in eastern Europe (Bulgaria, Serbia, Ukraine, Macedonia).
Neil Patel (10 days ago)
I haven't seen a drop this week on the sites I manage. What niche are the sites you are referring to?
Anna Andritchii (11 days ago)
Hello. Thank you for the information. Please, Advice needed I was using my FB for my smma and recently FB disabled my account, so now I have no idea what to do. May be you know how to deal with it? I do not even know whom to ask for help. Thank you
Anna Andritchii (9 days ago)
Neil Patel thank you
Anna Andritchii (9 days ago)
Tim Carey Thank you. I tried so many times and they do not reply. But thank you anyway
Neil Patel (10 days ago)
You will definitely need to contact FB about that.
Tim Carey (11 days ago)
Contact FB support. Ask them to provide the reason your account was disabled and the steps you can take to enable the account.
kaiira kaiira (12 days ago)
Hi Neil thanks for sharing & caring. Question. Does Facebook allow business pages to mention of their niche on their cover page or cover photo? i.e using words like men, entrepreneurs, executives?
nitin sharma (12 days ago)
hi neil, i have an idea for making a software related to content marketing but how do i know that people need my idea so how can i test it before making it properly
Emre Karabacak (12 days ago)
Good Man . Spam spam spam :)
madarrauchiha1 (12 days ago)
Hey Neil, I hope you see this. I love your videos and been watching for some time now. My question to you is, what is the best way to market my new book (physical). Preferably free or low costs do to a lack of budget? As always, Thank you!
Dhanur Sehgal (12 days ago)
Hi Neil. When is the course coming out? :)
Thanks for the video! Question about promoted youtube videos vs google ad with video, which would you recommend and why for promoting a product?
Tim Carey (11 days ago)
Who is your target audience? What product do you promote that solves their problem?
Usman Akram (13 days ago)
Neil I am starting to learn SEO and aim to become a Professional SEO expert and consultant in the near future. Do you think SEO still have chance in the next 5-8 years. I mean do you think companies will still be paying for SEO services in future?
Swetha Vigneswaran (13 days ago)
Hi Neil I discovered your channel today. I'm about to finish my bachelor but it is very general. I took recent interest in Digital marketing and I would like to do an internship in that field but I have 0 skills. What can I do ? Thanks
Swetha Vigneswaran (13 days ago)
+Tim Carey thanks
Swetha Vigneswaran (13 days ago)
+Tim Carey The degrees I will earn is a bachelor in Econ and business.
Tim Carey (13 days ago)
Hi Swetha! Congrats on furthering your education with a Bachelor degree. Digital marketing is desirable in every field to generate awareness and sales for a business with an online audience. What is the degree you will earn?
Swetha Vigneswaran (13 days ago)
Btw you are really inspiring
Christian Banks (13 days ago)
Hey guys. What are your thoughts on buying backlinks??? Could you create a video on this subject. Great stuff Neil, thanks!
Tim Carey (13 days ago)
Buying backlinks is not an organic means to strengthen the trust of your brand's website which the search engines consider with rankings. Instead, reach out to authority sites in your niche (i.e. first page sites for the search keywords you want to rank for in time) offering to help contribute content on the topic of their choice. Start gaining authority by attracting relationships for their brand that will naturally lead to backlinks to your site as the contributor.
Sam Finance Concepts (13 days ago)
Good tips. I have to manage quite a few channel. Trying MeetEdgar
Dhanur Sehgal (13 days ago)
Hi Neil. While doing research for a nichesite what range of difficulty is ideal? (ubersuggest)
Samawat Shakeel (13 days ago)
Hi Neil, I am starting a new digital marketing agency. How do I create Facebook/LinkedIn and other social media accounts for my clients? I mean to say that for creating a facebook page we have to link it to our personal account and the same works for LinkedIn as well. So what is the solution? If I have to create 10 Facebook page for 10 clients what do I do? I cannot link 10 accounts to my personal account???? Please help
Yassine E. (13 days ago)
How it comes that the title is in German?? Is it a new feature on YouTube Mr Patel?
A2N 6IG (13 days ago)
Neil, What do you think how much schema markup is important for a common blog based on seo, tech, travel or any other topic? or it is only useful for some specific type of websites.
Thushara Lakshan (13 days ago)
Thanks.. Hey What's the best way to get many Likes for a newbie Facebook News/Magazine Page?
Neil Patel (13 days ago)
By creating amazing content that will appeal to your target audience. That way they are more likely to share.
GRANDCANYON46 (13 days ago)
Awesome together thank you!
Neil Patel (13 days ago)
You're very welcome!
Leahs Fitness (13 days ago)
Hey Niel happy teachers day my greatest teacher all time
Neil Patel (13 days ago)
Thank you so much, Leah!
Ali Abraham (13 days ago)
Can you make a video about How to Rank a news site in Top stories section of Goolge
Ali Abraham (13 days ago)
"Kim Kardashian News" I have celebrity news site, which is in google news index we cover latest news stories that appear in google news section but failed to appear on Top Stories section even when we are the first ones to publish. There is no decent information about this topic on the web. Even google news forums have failed to solve this issue. Many new media sites are facing the same issue.
Tim Carey (13 days ago)
This is interesting. What topic of news do you want to rank in the top stories section of Google? A deep dive into the current growth of Manhattan real estate , or the latest outfit Kim Kardashian barely wore leaving Craig's restaurant. If you are in the business of selling ad views select the latter.
Neil Patel (13 days ago)
Thanks for the suggestion!
Mano Digital (13 days ago)
Am going to try this Automation to Manual.
Neil Patel (13 days ago)
Go for it!
Abhishek Verma (14 days ago)
Hello Neil, I listen to your podcasts on NPD they are awesome. I uploaded video version with animated NeilPatel & Eric siu character on YouTube. Do you have any problem with it. I mean copyright issue. Please let me know I will remove them. Please don't copyright strike on my channel. Thanks.
Abhishek Verma (13 days ago)
+Neil Patel Yes sure. Why not Thanks a lot Neil :)
Neil Patel (13 days ago)
If you link to my site it is ok. Can you add a link here? I’m curious to see :)
Sikander Arshad (14 days ago)
Nice info, I'm using several social accounts for Social Media Marketing. I do my shares manually. but, but I'll try these tools.
Neil Patel (13 days ago)
Go for it!
Pratap Dadwal (14 days ago)
Yes I do..
Neil Patel (13 days ago)
Nice!
MyKidSupplies (14 days ago)
Is Facebook worth, anything really? I mean, I getting some likes, engagments, and stuff like that. But I don't see any clicks gone through, not even 1.
MyKidSupplies (12 days ago)
Okay, thank you.
Tim Carey (13 days ago)
Does your ideal customer use this platform when making a buying decision? You might need to survey past customers to learn which marketing channel you need to invest in that results in conversions.
Neil Patel (13 days ago)
It can be worth it but it takes a lot of time and consistency to work well
khubaib khan (14 days ago)
Hello Neil, do you have courses?
Neil Patel (13 days ago)
At the moment I do not
RKF Search Results (14 days ago)
Had NO idea about the reach difference between posting directly in Facebook vs Hootsuite, though makes sense. Is that also the case with Twitter? I do my scheduled tweets using Hootsuite.
Tim Carey (13 days ago)
This is interesting. Please test posting directly to Twitter and posting with Hootsuite. Share the data with Neil and his subscribers.
Neil Patel (13 days ago)
I don’t know for sure but I would imagine so
Guilherme Gonzalez (14 days ago)
Great! Thank You!
Neil Patel (13 days ago)
You’re welcome!
Wonder for about this issue since the Facebook privacy policy hit earlier this year. Which I actually normally use the Hootsuite and some other stuff such as Adespresso etc. But the FB leaks seems to make every platform got an effect even in website such as Google analytics. Question is that shall I still stick to them as not so sure whether what is the best decision to make for my team. As it is not easy to get someone to learn one web app analytics such as Hootsuite. What I still believe is that provide best site and with the great seo structure and then find the way to manage the content to spread all around each platform. Does this way will be better and then for the social network shall I leave Hootsuite as it not cheap. Please advise. Will have a look through the Meetedgar. Once again thanks for great content as always. Thumps up.
Neil Patel (13 days ago)
You’re welcome! If it’s working well for you then you should stick with it.
Alaina Nicole (14 days ago)
Thanks for the insight! Super helpful 😊
Neil Patel (13 days ago)
You’re very welcome!
Travel and Life (14 days ago)
Helpful thoughts as usual
Neil Patel (13 days ago)
Thanks!
Nithin Dinesh (14 days ago)
Hi Neil, Is there any reason for adding transcriptions on the description part. Does it help in seo?
Neil Patel (13 days ago)
It helps yes :)
Baldeep Birak (14 days ago)
Great tips. Apart from FB and Twitter I use tools to schedule for other platforms. Glad don't use the tools for them two platforms now.
Neil Patel (13 days ago)
Thanks, Baldeep!
Farhan Sheikh Ahmad (14 days ago)
1:42.. Whaaat ? O_o
Neil Patel (13 days ago)
:)
Manav Singh (14 days ago)
Good one! Do some videos for people starting marketing agencies. Answer questions like-- where to start, how to structure your services, how to streamline the processes, etc.?
Neil Patel (13 days ago)
Thanks for the suggestion :)
Amazon Quiz & Giveaway (14 days ago)
I create quiz answer videos and I want to create a recipe . Need help Neil bhai. I am Tarun Patel. I create YouTube video and its go to all sites.
Neil Patel (13 days ago)
Do you have a specific question?
VISAL TYAGI (14 days ago)
How to Increase Facebook Organic reach on the Facebook Page . ....
Neil Patel (13 days ago)
Crete and post relevant and valuable content that will help your target audience
So, Neil, what's up with the title in Portuguese?! What about making the video also in Portuguese?! You are getting too bold! LOL! Love your content and personality! Your co-host is also super cool! Great tips, always!
Neil Patel (13 days ago)
Obrigado!! ;)
Rahul jain (14 days ago)
Neil. Future of social media marketing? I want bulit career in SMM
Neil Patel (13 days ago)
Only time will tell. For now, focus on building an audience and creating a name for yourself
Rik Bhattacharja (14 days ago)
Is it just me or does he really look and sound like Seth Macfarlane
Neil Patel (13 days ago)
Not just you. Quite a few people have mentioned this lol
nex shop (14 days ago)
hi neil i see video from u abut internal link and u say for online marketing u link online markting in the sidbar and content when its make sens .. i see Another video by moz too and they sey if link use in the navigation google doesn't see another anchor text in the content . im comfus pls help me
Tim Carey (13 days ago)
Which link is most natural for the user experience of your reader? A link in the middle of the article surround by content or a link in your sidebar next to an advertisement. Imagine Google as a real person investing the time on your blog. A human will favor the link with context and a CTA.
nex shop (13 days ago)
yes i say that too . if there 2 link in navigation and articles google just see the first anchor text is that true ? so for online marketing why u have 2 link in articles an sidebar
Neil Patel (13 days ago)
I talk about internal linking within the articles, linking to other relevant articles on your site
Tech wecs (14 days ago)
If we share same content on all platform or create different style of content for different social media. What we should do ??
Tech wecs (13 days ago)
Yep I know
Neil Patel (13 days ago)
I share my content on all of my social platforms
Omar Blanco (14 days ago)
This is certainly a great video. your substance is high quality! I will be checking out the rest of your videos soon!
Neil Patel (13 days ago)
Awesome! Thanks, Omar!
Anurag Batra (14 days ago)
Hey , neil just wanted to know what is you favoraite technique to rank on the top can you make or provide a checklist of task to do ??
Neil Patel (13 days ago)
Good idea. I’ll consider making a video about this :)
bhoopandra kumar (14 days ago)
thanks for suggestion Neil sir
Neil Patel (13 days ago)
You’re welcome!
clipsbook (14 days ago)
Is using google ads on URL shorteners site is safe
Neil Patel (13 days ago)
I’ve never tested that before.
Malin Kodithuwakku (14 days ago)
Hi Neil, Would like to know about creating reports for clients social media and specially SEO reporting , would like to know whats the better format and if any samples? Thanks
Neil Patel (13 days ago)
I don’t have any samples but the most important thing that clients want to see are the numbers. Growth, ROI, etc.
Mihir Vedpathak (14 days ago)
Google introduces the .page domain name extension. What advantage .page will give?
Mihir Vedpathak (13 days ago)
Okay. Thanks for your opinion.
Neil Patel (13 days ago)
I can’t think of any advantages. I prefer .com
Mastermind Webinars (14 days ago)
Cellphone is the best way to manage multiple accounts because you can sign right off and into another with a snap of your fingers. Love how technology is getting better, keep up the good work Neil, educate the masses, knowledge is power...
Neil Patel (13 days ago)
That definitely helps!
Muzammilijaz.com (14 days ago)
ADAM look like Shane McMahon
Aman Verma (1 day ago)
😁😁😁😁😂 and I am sure that's not best for their business
Neil Patel (13 days ago)
I’ve heard Seth MacFarlane :)
Entertainment Hub (14 days ago)
Thank you.
Neil Patel (13 days ago)
You’re welcome!
ryan daly (14 days ago)
Hey Neil, I’m starting a niche blog in a space that’s mainly dominated by local service business, its the “(service) near me” type of search. Can you rank above local service businesses on google as just a blog? If so, what are your best tips?
Neil Patel (13 days ago)
It’s possible if you create amazing content, understand the keywords in your space, and focus on local SEO.
Enviro Designs (14 days ago)
What are the advantages to using a platform, such as "Thrive Themes" for affiliate marketing, as opposed to the more popular & expensive funnel platforms?
Neil Patel (13 days ago)
Saving money. It really depends on your goals though.
Hardeep Singh (14 days ago)
Again awesome video. Thanks you for your suggestions @Neil
Neil Patel (13 days ago)
You’re welcome!
Young Indian motive (14 days ago)
Neil how to write title, description for blog What are new tips and tricks?
Neil Patel (13 days ago)
Understand your keywords and see what ranking content for those keywords are posting. Improve for yours. There are some articles on my blog that can help you learn more about this.
Sandesh Talekar (14 days ago)
Thank you neil .good video
Neil Patel (13 days ago)
You’re welcome!
iranna s (14 days ago)
I have question it doesn't relate to this video, the question is, is Shopify stores saturated, is it profitable to open the store now.
Tim Carey (11 days ago)
Apply market research to find the weaknesses of your competitors to get more sales. It could be as simple as answering the need of a first time time customer by offering a discount on a purchase or free shipping when spending "x" amount of dollars.
iranna s (13 days ago)
+Neil Patel what are the factors that I should be focusing on to get more sales ?
Neil Patel (13 days ago)
It could be but profiting isn’t guaranteed. Many factors contribute to whether or not a store succeeds or fails.
Shubham Gupta (14 days ago)
Does the length of facebook post also affect the reach....like I make a post with a detailed info of the topic, does it reach better than just sharing the topic and the link? Hope you understood the question.
Neil Patel (13 days ago)
It depends on the quality of the content and the engagement. Test it out.
Ankit Shringi (14 days ago)
Sir Is it good to start a multi niche blog site ? And how to seo it effectively???
Neil Patel (13 days ago)
Better to focus on one niche
David Tinx Lall (14 days ago)
✒ Yo whas up 😎
Neil Patel (13 days ago)
What’s up? :)
Aquacoder (14 days ago)
Why you are not active on Instagram ??
Neil Patel (13 days ago)
I used to be. No time now to spread across too many channels
Sunny Bidhuri (14 days ago)
digital marketing scope and what work we done in digital marketing and what the terms it includes , please make a long video and understand about digital marketing . Because lots of people are confused what exacatly digital marketing is ?
Neil Patel (13 days ago)
Thanks for the suggestion
Eross Entertainment (14 days ago)
When you going live
Eross Entertainment (13 days ago)
Neil Patel live on YouTube when u come
Neil Patel (13 days ago)
What do you mean?
Above IT (14 days ago)
Thanks for the video guys. As a micro business just my wife and I, how can we go about growing our social media following without coming across as pestering or overloading potential customers with blogs and posts? Thanks in advance Brett.
Above IT (13 days ago)
Yep, fair call.
Neil Patel (13 days ago)
Provide valuable content. Don’t be salesy.
Sunny Bidhuri (14 days ago)
do manually or with these tools , what are you using .
Neil Patel (13 days ago)
Personally I do it manually. But I use tools for some clients.
Hassan Mahmood (14 days ago)
I just started working as a social media manger for an American company which produces Embroidery Custom patches. Will you give me any advice to deal with such niche? Because there is a lot of competition in this niche.
Hassan Mahmood (13 days ago)
Thanks a lot sir for the advice. I will try my best. The company owner is also a big fan of you and like your work.
Neil Patel (13 days ago)
I’m not familiar with this niche so the best advice I can give you is to do a lot of market and competitor research to understand your space and what’s working
FactsNTech (14 days ago)
Hey Neil please make a video on what is broken link and How to fix it
Neil Patel (13 days ago)
Thanks for the suggestion
I am Curious. (14 days ago)
I think it is a bad idea to watch 5 to 10 minute videos to learn affiliate marketing.... A paid course may be good enough....
Neil Patel (13 days ago)
A course could help as well
Mohsin Abbas (14 days ago)
Sir, Should Google Adsense account safe when we got a 100% traffic from Facebook.
Neil Patel (13 days ago)
I don’t do any work with Adsense. Not a fan of the user experience it provides.
S Manish Manikandan (14 days ago)
When you get 70 % traffic from after like that happen some people said that about
FactsNTech (14 days ago)
No
Abul Masood (1 month ago)
What skills do you think I need to have for a social media marketing agency???
Neil Patel (1 month ago)
The skills and know-how on how to drive results. I recommend studying as much as possible and implementing what you learn on your own social media channels.
Scientific Learner (1 month ago)
Awesome video 😃
Neil Patel (1 month ago)
Thank you!

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