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The Secret Behind Coca-Cola Marketing Strategy
 
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Coca-Cola is the biggest non-technology company in the world. Origionally only selling 7 servings a day, the company has grown slightly, at an estimated rate of more than 1.9 billion servings a day. Whats the secret behind their success? With only 4 billion dollars being invested into their advertising, it has allowed Coke's advertising team to experiment and released its fare share of interesting campaigns.
Views: 363433 ThoughtCatalyst
4 Principles of Marketing Strategy | Brian Tracy
 
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A short clip from my Total Business Mastery seminar about the 4 Principles of Marketing Strategy. Want to know: How do I get customers? How do I determine my target markets? What's my competitive advantage? http://bit.ly/29heNou Move toward any goal, big or small with my FREE guide in the link above. ___________________ Learn more: Subscribe to my channel for free offers, tips and more! YouTube: http://ow.ly/ScHSb Facebook: http://www.facebook.com/BrianTracyPage Twitter: http://www.twitter.com/BrianTracy Google+: +BrianTracyOfficialPage Pinterest: http://www.pinterest.com/BrianTracy Instagram: @TheBrianTracy Blog: http://bit.ly/1rc4hlg online marketing, marketing concepts, marketing 101, marketing techniques, best marketing strategies,
Views: 1639848 Brian Tracy
Steve Jobs' amazing marketing strategy - MUST WATCH
 
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Check out these books about Steve Jobs: * Steve Jobs: https://amzn.to/2PGH3nM * The Presentation Secrets of Steve Jobs: https://amzn.to/2JB1j55 * Becoming Steve Jobs: https://amzn.to/2QgZKf8 * Steve Jobs: The Man Who Thought Differently: https://amzn.to/2AHIqdQ * Steve Jobs (Movie): https://amzn.to/2CZgLq3 Steve Jobs shares his amazingly different approach to marketing and how he used it to build Apple into one of the largest companies in the world. * Join my BELIEVE newsletter: http://www.evancarmichael.com/newsletter/ Transcript: To me….marketing is about values. This is a very complicated world. It’s a very noisy world. And we’re not going to get a chance to get people to remember much about us. No company is! And so, we have to be really clear on what we want them to know about us. Now Apple, fortunately, is one of half-a-dozen best brands in the whole world. Right up there with Nike, Disney, Coke, Sony — it is one of the greats of the greats. Not just in this country, but all around the globe. But even a great brand needs investment and caring if it’s going to retain its relevance and vitality. And the Apple brand has clearly suffered from neglect in this area in the last few years. And we need to bring it back! The way to do that is NOT to talk about speeds and fees. It’s NOT to talk about bits and mega-hertz. It’s NOT to talk about why we are better than Windows. The dairy industry tried for 20 years to convince you that milk was good for you. It’s a lie, but they tried anyway. And the sales were falling. And then they tried “Got milk” and the sales went up. “Got milk” wasn’t even talking about the product. In fact, it focuses on the absence of the product. But the best example of all, and one of the greatest jobs of marketing that the universe has ever seen, is Nike. Remember, Nike sells a commodity. They sell shoes!!! And yet, when you think of Nike you feel something different than a shoe company. In their ads, as you know, they don’t ever talk about the product. They don’t ever tell you about their air soles and why they are better than Reebok’s air soles. What does Nike do in their advertising? They honor great athletes. And they honor great athletics. That’s who they are, that’s what they are about! Apple spends a fortune on advertising — you’d never know it….you’d never know it! So…when I got here, Apple just fired their agency and there was a competition with 23 agencies that…you know…four years from now we would pick one. And we blew that up and we hired Chiat\Day, the ad agency that I was fortunate enough to work with years ago and created some award winning work including the commercial voted the best ad ever made, 1984 (by Advertising Professionals). And…we started working about eight weeks ago, and the question we asked was, “Our customers want to know who is Apple and what is it that we stand for…where do we fit in this world?” And what we’re about isn’t making boxes for people to get their jobs done — although we do that well. We do that better than almost anybody, in some cases. But Apple is about something more than that! Apple at the core…its core value — is that, we believe that people with passion can change the world for the better. That’s what we believe! And we have had the opportunity to work with people like that. We’ve had the opportunity to work with people like you; with software developers, with customers, who have done it. In some big, and some small ways. And we believe that, in this world, people can change it for the better. And that those people who are crazy enough to think that they can change the world are the ones that actually do! And so, what we’re going to do in our first brand marketing campaign in several years, is to get back to that core value! A lot of things have changed. The market is in a total different place than where it was a decade ago. And Apple is totally different — and Apple’s place in it is totally different. And believe me, the products, and the distribution strategy, and the manufacturing are totally different…and we understand that. But values and core values — those things shouldn’t change. The things that Apple believed in at its core, are the same things Apple really stands for today. ENGAGE * Subscribe to my channel: http://www.youtube.com/subscription_center?add_user=Modelingthemasters * Leave a comment, thumbs up the video (please!) * Suppport me: http://www.evancarmichael.com/support/ CONNECT * Twitter: https://twitter.com/evancarmichael * Facebook: https://www.facebook.com/EvanCarmichaelcom * Google+: https://plus.google.com/108469771690394737405/posts * Website: http://www.evancarmichael.com EVAN * About: http://www.evancarmichael.com/about/ * Products: http://www.evancarmichael.com/zhuge/ * Coaching: http://www.evancarmichael.com/movement/ * Speaking: http://www.evancarmichael.com/speaking/
Views: 1443889 Evan Carmichael
What Are the Most Successful Marketing Strategies for Startups?
 
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Q: Which marketing vehicles are working best to grow the businesses of the startups you have invested in? Watch the full #AskGaryVee Show Episode 96 here: https://www.youtube.com/watch?v=4K0rlwjKCz8 Want your question answered on Entrepreneurship Answered? Click to submit your question -- https://twitter.com/intent/tweet?text=%40Garyvee%20%23askgaryvee&source=clicktotweet&related=clicktotweet -- Entrepreneurship Answered is a collection of answers from the #AskGaryVee Show which is one entrepreneur's take on leadership, social media, self-awareness, winning, marketing, venture capital, arbitrage, digital media, influencers, company culture, start-ups, attention, content, management, empathy, legacy, parenting, family business, crushing, storytelling, thanking, jabbing, right hooking, hustling, and the New York Jets. Gary Vaynerchuk is a serial entrepreneur. Fresh out of college he took his family wine business Wine Library and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world's hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding his own VC. Find Gary here: Youtube: http://youtube.com/garyvaynerchuk Website: http://garyvaynerchuk.com Facebook: http://facebook.com/gary Snapchat: garyvee Instagram: http://instagram.com/garyvee Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee --
Views: 43977 GaryVee Archives
JACK MA’S TIPS – HOW TO GROW A SMALL BUSINESS (Jack Ma 2017)
 
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JACK MA’S TIPS – HOW TO GROW A SMALL BUSINESS #jackma Ma Yun, born September 10, 1964), known professionally as Jack Ma, is a Chinese business magnate who is the founder and executive chairman of Alibaba Group, a family of successful Internet-based businesses. He is the first mainland Chinese entrepreneur to appear on the cover of Forbes. FAIR-USE COPYRIGHT DISCLAIMER * Copyright Disclaimer Under Section 107 of the Copyright Act 1976, allowance is made for "fair use" for purposes such as criticism, commenting, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favour of fair use. 1)This video has no negative impact on the original works 2)This video is also for teaching and inspirational purposes. 3)It is not transformative in nature. Law Of Attraction Coaching does not own the rights to these images, videos and audio files. They have, in accordance with fair use, been repurposed with the intent of educating and motivate others. However, if any content owners would like their images removed, please contact us by email at [email protected]
How to Create a Long Term Successful Social Media Marketing Strategy for Businesses
 
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Q: What are your thoughts on creating a successful, long term social media strategy for yourself or your clients? What are the metrics you measure to make sure it's working? How long in advance do you create the content you rollout? Watch the full #AskGaryVee Show Episode 83 here: https://www.youtube.com/watch?v=o_Mo8YPnEQA Want your question answered on Entrepreneurship Answered? Click to submit your question -- https://twitter.com/intent/tweet?text=%40Garyvee%20%23askgaryvee&source=clicktotweet&related=clicktotweet -- Entrepreneurship Answered is a collection of answers from the #AskGaryVee Show which is one entrepreneur's take on leadership, social media, self-awareness, winning, marketing, venture capital, arbitrage, digital media, influencers, company culture, start-ups, attention, content, management, empathy, legacy, parenting, family business, crushing, storytelling, thanking, jabbing, right hooking, hustling, and the New York Jets. Gary Vaynerchuk is a serial entrepreneur. Fresh out of college he took his family wine business Wine Library and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world's hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding his own VC. Find Gary here: Youtube: http://youtube.com/garyvaynerchuk Website: http://garyvaynerchuk.com Facebook: http://facebook.com/gary Snapchat: garyvee Instagram: http://instagram.com/garyvee Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee --
Views: 77072 GaryVee Archives
Bill Gates's Top 10 Rules For Success (@BillGates)
 
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Check out these books by and about Bill Gates: * Business @ the Speed of Thought: https://amzn.to/2PAw27v * The Road Ahead: https://amzn.to/2QfWPDh * Gates: How Microsoft's Mogul Reinvented an Industry: https://amzn.to/2PGLvmu * Who Is Bill Gates?: https://amzn.to/2PF7bzu * Bill Gates and the Making of the Microsoft Empire: https://amzn.to/2qrh5Xc He consistently ranks in the Forbes list of the world's wealthiest people. He's one of the best-known entrepreneurs of the personal computer revolution. He is also the second-most generous philanthropist in America, having given over $28 billion to charity. He's Bill Gates and here are his Top 10 Rules for Success. * Join my BELIEVE newsletter: http://www.evancarmichael.com/newsletter/ 1. Have energy 2. Have a BAD influence 3. Work hard 4. Create the future 5. Enjoy what you do 6. Play bridge 7. Ask for advice 8. Pick good people 9. Don't procrastinate 10. Have a sense of humor Sources: https://www.youtube.com/watch?v=ldPh0_zEykU https://www.youtube.com/watch?v=zGZb95Z_tMo https://www.youtube.com/watch?v=pyg-DYm7b0A https://www.youtube.com/watch?v=nJcFspR5koc https://www.youtube.com/watch?v=EBdIeOh7M0M https://www.youtube.com/watch?v=XS6ysDFTbLU https://www.youtube.com/watch?v=ynQ5ZhxYAss https://www.youtube.com/watch?v=KxaCOHT0pmI https://www.youtube.com/watch?v=IY2j_GPIqRA https://www.youtube.com/watch?v=fI_xuFA18m4 ENGAGE * Subscribe to my channel: http://www.youtube.com/subscription_center?add_user=Modelingthemasters * Leave a comment, thumbs up the video (please!) * Suppport me: http://www.evancarmichael.com/support/ CONNECT * Twitter: https://twitter.com/evancarmichael * Facebook: https://www.facebook.com/EvanCarmichaelcom * Google+: https://plus.google.com/108469771690394737405/posts * Website: http://www.evancarmichael.com EVAN * About: http://www.evancarmichael.com/about/ * Guides: http://www.evancarmichael.com/zhuge/ * Coaching: http://www.evancarmichael.com/movement/ * Speaking: http://www.evancarmichael.com/speaking/ * Gear: http://evancarmichael.com/gear SCHEDULE * Videos every day at 7am and 5pm EST * Weekends - Top 10 Videos: https://www.youtube.com/playlist?list=PLiZj-Ik9MmM0VWRGYCfuUCdyhKfU733WX * #Entspresso - Weekday mornings: https://www.youtube.com/playlist?list=PLiZj-Ik9MmM0-kQSSs3Ua5wExlz1HwRRs
Views: 3800500 Evan Carmichael
Warren Buffett: Investment Advice & Strategy - #MentorMeWarren
 
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Check out these books about Warren Buffett: * The Essays of Warren Buffett: https://amzn.to/2PF5tOA * Becoming Warren Buffett: https://amzn.to/2SEvYm1 * Warren Buffett and the Business of Life: https://amzn.to/2PEz6jc * The Intelligent Investor: https://amzn.to/2PJjpr7 * The Warren Buffett Way: https://amzn.to/2Qg2U2H He's the chairman, CEO and largest shareholder of Berkshire Hathaway. He's the most successful investor in the world. He's consistently ranked among the world's wealthiest people. (He has an estimated net worth of US$66.4 billion) MentorMe Warren. .:;$ JOIN MY #BELIEVE NEWSLETTER $;:. This is the best way to have entrepreneur gold delivered to your inbox, and to be inspired, encouraged and supported in your business. Join #BelieveNation and feel the love. http://www.evancarmichael.com/newsletter/ .:SOURCES:. 1. https://youtu.be/Mh1G1DiJ1oI?t=7m39s 2. https://youtu.be/t69G17HCl4Y 3. https://youtu.be/S98O2gFBEPo?t=10m50s 4. https://youtu.be/S98O2gFBEPo?t=54s 5. https://youtu.be/cSU3y0N60XU?t=28m21s 6. https://youtu.be/gUAtVyWS_4Y?t=1m54s .: WHAT IS #BTA? :. Why do people keep ending comments with #BTA?: https://www.youtube.com/watch?v=BsY8bmTUVP8 .: SUBSCRIBE TO MY CHANNEL :. If you want to do great things you need to have a great environment. Create one by subbing and watching daily. http://www.youtube.com/subscription_center?add_user=Modelingthemasters .: CAPTION THIS VIDEO :. If you loved this video, help people in other countries enjoy it too by making captions for it. Spread the love and impact. https://www.youtube.com/timedtext_video?v=d0XKtUXgpOw .: CONNECT WITH ME :.Leave a comment on this video and it'll get to me. Or you can connect with me on different social platforms too: Twitter: https://twitter.com/evancarmichael Facebook: https://www.facebook.com/EvanCarmichaelcom Google+: https://plus.google.com/108469771690394737405/posts Website: http://www.evancarmichael.com .: MORE ABOUT ME PERSONALLY :. About: http://www.evancarmichael.com/about/ Coaching: http://www.evancarmichael.com/movement/ Speaking: http://www.evancarmichael.com/speaking/ Gear: http://evancarmichael.com/gear .: VIDEO SCHEDULE :. Top 10 Rules for Success - Weekdays at 8pm EST: https://www.youtube.com/playlist?list=PLiZj-Ik9MmM0VWRGYCfuUCdyhKfU733WX #Entspresso - Weekdays at 7am EST : https://www.youtube.com/playlist?list=PLiZj-Ik9MmM0-kQSSs3Ua5wExlz1HwRRs #BelieveLife - Sundays at 7am EST: https://www.youtube.com/playlist?list=PLiZj-Ik9MmM207_RQCOPAwZdKYXQ4cqjV #EvansBook - Saturdays at 8pm EST: https://www.youtube.com/playlist?list=PLiZj-Ik9MmM1tNSh0CjOsqIg1fw7bAPt4 Life with Evan - Sundays at 8pm EST: https://www.youtube.com/playlist?list=PLiZj-Ik9MmM19tzfHH_VJOnghbfdRPZjS Thank you for watching - I really appreciated it :) Cheers, Evan #Believe Check out these books about Warren Buffett: * The Essays of Warren Buffett: https://amzn.to/2PF5tOA * Becoming Warren Buffett: https://amzn.to/2SEvYm1 * Warren Buffett and the Business of Life: https://amzn.to/2PEz6jc * The Intelligent Investor: https://amzn.to/2PJjpr7 * The Warren Buffett Way: https://amzn.to/2Qg2U2H
Views: 1470545 Evan Carmichael
Business Model Innovation - The secret behind Amazon, Spotify and Tinder success
 
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What makes Amazon, Spotify and Tinder so successful in such complex industries? The answer is Business Model Innovation. Get full course here: https://goo.gl/sTSstm . And please, if you like the course, leave a good review, it is EXTREMELY helpful for me to continue providing this knowledge. Thanks a lot! Here's your link: https://goo.gl/sTSstm
Views: 60821 Startup Xpress
Strategy Development Simplified: What Is Strategy & How To Develop One?  ✓
 
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✅Join me and 5,000 others at LIG so I can show you how you can transform your career. Registrations are now open again; https://goo.gl/chwjpr Watch next: One Simple Talk That May Change Your Career and Life: https://youtu.be/R-PAfs_4un8 In this month's episode, I teach you various layers of strategy and how to use strategy tools. What I’d like to do in about 45 minutes to an hour is to give you a sense of what strategy is, what tools we use to develop strategy, and then teach you how to apply these corporate level tools to our day to day lives through developing strategic thinking abilities. So if you take this mini-course, by the end of it, you’ll very clearly learn what strategy is and its various levels such corporate strategy, business strategy, and functional strategies. You will no longer confuse it with tasks or goals, then you will learn about Strategy Canvas with value curves. It’s a tool that will help you see the bigger picture, help you with the positioning of your offerings and hence develop strategies to become… unique. And while I am teaching you these, I’ll run so many case studies to make it crystal clear for you. Then finally, the second half of the video will be the most useful part to you. Because in reality, you are probably not the strategy manager or the CEO of a large multinational company, you are probably not Coca Cola’s Chairman, so what I did at the 2nd half of the video is to customize strategy development so it can be applicable to your day to day lives. You will learn how to develop a strategic thinking that will apply to your work, apply to your family life, your school, in simple terms; your life. You’ll be a smarter person, because you’ll be more strategic in your thinking, you’ll have more success because you’ll be able to identify more opportunities, you’ll fail less because you’ll be able to identify risks even before they become apparent. And I’ll try my best to do the impossible and cover everything under 1 hour and make it super easy to understand. I’ll try but let’s see if I’ll succeed. So, what is strategy; Strategy is a word that gets used a lot and often in a wrong context. Most people confuse it with goals. Essentially, strategy is a roadmap to how we are going to win. Where you are is your “as-is” state, and where you want to go is your “to-be” state. How you are going to bridge that gap is your strategy. So, if I was to teach strategy to my children I’d say, you wanna reach the finish line first. You may walk straight to the finish line at 5 kms per hour, Or you may extend your route, take more time as you have to travel more distance, but collect the speed boost on the way so you go faster at the end at around 20 km per hour. Collecting that speed boost to win would be your strategy. now let’s get back to the adult world, in business, we have 3 major layers of strategy; We have Corporate Strategy We have Business Strategy And we have Functional strategy So, let’s start with corporate strategy;
Views: 45990 Deniz Sasal
The single biggest reason why start-ups succeed | Bill Gross
 
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Bill Gross has founded a lot of start-ups, and incubated many others — and he got curious about why some succeeded and others failed. So he gathered data from hundreds of companies, his own and other people's, and ranked each company on five key factors. He found one factor that stands out from the others — and surprised even him. TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes (or less). Look for talks on Technology, Entertainment and Design -- plus science, business, global issues, the arts and much more. Find closed captions and translated subtitles in many languages at http://www.ted.com/talks/bill_gross_the_single_biggest_reason_why_startups_succeed Follow TED news on Twitter: http://www.twitter.com/tednews Like TED on Facebook: https://www.facebook.com/TED Subscribe to our channel: http://www.youtube.com/user/TEDtalksDirector
Views: 2293942 TED
95% of You Will Ignore This 2018 Marketing Strategy | Business Squared Keynote in Australia
 
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This is the greatest marketing strategy for 2018 that I can give any of you... Focus heavily on being successful with social media marketing specifically with Instagram and Facebook. If you don't, your chances of success will be much slimmer than anyone that does. Really happy that I got to give this keynote at Business Squared in Brisbane, Australia! Let me know in the comments below what you thought was the most insight part! ;) Thank you for watching this video. I hope that you keep up with the daily videos I post on the channel, subscribe, and share your learnings with those that need to hear it. Your comments are my oxygen, so please take a second and say ‘Hey’ ;). — Follow my entrepreneurial journey here: https://www.youtube.com/playlist?list=PLfA33-E9P7FA-A72QKBw3noWuQbaVXqSD — ► Subscribe to my channel here: http://www.youtube.com/subscription_center?add_user=GaryVaynerchuk ►Check out my second channel here: http://www.youtube.com/askgaryvee — Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations. Gary is also a prolific public speaker, venture capitalist, 5-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists. Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age. — Check out my Alexa skill!: http://garyvee.com/garyvee365 — Follow Me Online Here: 2nd YouTube: http://www.youtube.com/askgaryvee Instagram: http://instagram.com/garyvee Facebook: http://facebook.com/gary LinkedIn: https://www.linkedin.com/in/garyvaynerchuk/ Snapchat: http://snapchat.com/add/garyvee Website: http://garyvaynerchuk.com Soundcloud: http://soundcloud.com/garyvee/ Twitter: http://twitter.com/garyvee Medium: http://medium.com/@garyvee Planet of the Apps: http://planetoftheapps.com Podcast: http://garyvaynerchuk.com/podcast Wine Library: http://winelibrary.com Official Merchandise: http://garyveeshop.com Subscribe to my VIP Newsletter for exclusive content and weekly giveaways here: http://garyvee.com/GARYVIP
Views: 741269 GaryVee
How I recruited 112 people in 30 days in my network marketing business
 
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Find me on Facebook.com/laurenda.eddy Get my workbook at Laurendaeddy.com Snapchat: Laurenda1 Instagram: @Laurenda1
Views: 1185100 Laurenda Eddy
A digital-strategy framework
 
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A new framework for making sense of digital disruption. Learn more: http://www.mckinsey.com/business-functions/strategy-and-corporate-finance/our-insights/the-economic-essentials-of-digital-strategy
Views: 95423 McKinsey & Company
Elon Musk: How to Start a Business (Elon Musk 2017)
 
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Elon Musk: How to Start a Business! Seriously Take Notes! Did you know Tesla has a zero dollar marketing budget? It’s true. Despite operating in the emerging alternate energy car market (and rampant skepticism that electric cars could even compete), Tesla had an incredibly successful IPO in 2010 and continues to struggle to produce cars fast enough to meet demand. It seems amazing that they’ve been able to pull that off without marketing, but Elon Musk’s explanation for their success is simple: a relentless focus on making the highest-quality cars possible. The vast majority of Tesla’s budget (and about 70% of Musk’s time and energy as CEO) is devoted to research and development. Musk only spends 2 to 3% of his time talking to the press, with plans to cut it down to 1% so he can free up time for – you guessed it! – more focus on engineering and design. Marketing done right can be extremely powerful; I’m not saying it has no place in your business model. The vast majority of us don’t have Elon Musk-level capital to fund our businesses and get them off the ground. But if it comes down to a choice between more marketing for a mediocre product, or money money spent improving product quality, I’d choose quality every time. Quality outlasts trends and bids for brief attention. It leaves a lasting impression – one that turns customers into lifelong fans and the most effective marketers you could dream of. FAIR-USE COPYRIGHT DISCLAIMER * Copyright Disclaimer Under Section 107 of the Copyright Act 1976, allowance is made for "fair use" for purposes such as criticism, commenting, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favour of fair use. 1)This video has no negative impact on the original works 2)This video is also for teaching and inspirational purposes. 3)It is not transformative in nature. Law Of Attraction Coaching does not own the rights to these images, videos and audio files. They have, in accordance with fair use, been repurposed with the intent of educating and motivate others. However, if any content owners would like their images removed, please contact us by email at [email protected]
The greatest TED Talk ever sold - Morgan Spurlock
 
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Sign up for our newsletter and never miss an episode: http://bit.ly/TEDEdNewsletter With humor and persistence, filmmaker Morgan Spurlock dives into the hidden but influential world of brand marketing on his quest to make a completely sponsored film about sponsorship. (And yes, onstage naming rights for this talk were sponsored too. By whom and for how much? He'll tell you.) Talk by Morgan Spurlock.
Views: 4112295 TED-Ed
From Startup to Scale Up: Best Practices in Growth from Silicon Valley
 
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What is the most important thing to star with? and more about successful startups. Marvin Liao is an experienced Silicon Valley Executive in International Digital Media. As a 500 Startups Mentor, Marvin guides startup companies with Business Development, Marketing, Operations, and Sales expertise. ICT Summit Warsaw.
Views: 12971 webgovpl
The 10 Keys to Business Development
 
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Jason Nazar, CEO & Co-Founder of Docstoc (‪http://www.docstoc.com/‬) explains how business development is a vital part of any successful company. This video explores some valuable insider tips that will surely give you an advantage in your next biz dev deal. FOR MORE EXPERT CONTENT VISIT: http://www.docstoc.com/resources/videos Docstoc is the largest online collection of business and legal documents to help you grow and manage your small business and professional life. http://www.docstoc.com/docs/80774888/The-10-Keys-to-Business-Development
Views: 203061 docstocTV
IT Strategy
 
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Join us for our June 2017 Fuqua Faculty Conversation as Jeremy Petranka, Assistant Dean of the Master of Quantitative Management (MQM) and Master of Management Studies (MMS) programs and Associate Professor of the Practice in Economics, presents: IT Strategy It is no shock that IT projects fail, but why does this happen so often? We will discuss: • How organizational strategy can guide IT strategy successfully • How to avoid confusion between goals and tactics in IT • How to connect business unit needs to IT goals
The Grand Theory of Amazon
 
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Join Dollar Shave Club for only $5 http://www.dollarshaveclub.com/polymatter Thanks to sponsor Dollar Shave Club, new members get their 1st month of the Daily Essentials Starter Set including trial-sized versions of their Body Cleanser, One Wipe Charlies’ Butt Wipes, and Shave Butter along with their Executive Razor for only $5 with free shipping. Patreon: https://patreon.com/polymatter Twitter: https://twitter.com/polymatters Reddit: https://reddit.com/r/PolyMatter Discord: https://discord.gg/polymatter Amazon sells everything from streaming video to organic grapes, and it’s all part of a large (likely successful) strategy to dominate the entire consumer market. *The end of this video includes a paid sponsored promotion. This company had no part in the writing, editing, or production of the rest of the video. Credits Music is by Varsity Star: https://varsitystar.bandcamp.com/releases and the Varsity Star Facebook is https://www.facebook.com/varsitystarmusic/ The biggest source of inspiration for this video is the wonderful Ben Thompson's analysis of Amazon at https://stratechery.com - highly recommended. “wasted” GTA font used under a free license: https://www.dafont.com/pricedown.font SEC report from Amazon, including its competitors: https://www.sec.gov/Archives/edgar/data/1018724/000101872416000172/amzn-20151231x10k.htm https://www.usatoday.com/story/tech/news/2016/12/29/amazons-patent-flying-warehouse/95951942/ http://money.cnn.com/2017/02/28/technology/amazon-web-services-outages/index.html http://money.cnn.com/2017/08/23/technology/amazon-education-tenmarks-writing/index.html https://www.usatoday.com/story/tech/news/2017/02/28/amazons-cloud-service-goes-down-sites-scramble/98530914/ https://www.tomshardware.com/news/Amazon-Kindle-Cost-Production-Supplies-Parts,13953.html https://www.nytimes.com/2018/05/16/technology/moviepass-economy-startups.html http://www.businessinsider.com/amazon-prime-member-numbers-revealed-2018-4 https://www.cbinsights.com/research/report/amazon-strategy-teardown/ https://a16z.com/2014/09/05/why-amazon-has-no-profits-and-why-it-works/ https://techcrunch.com/2017/05/14/why-amazon-is-eating-the-world/ https://www.usatoday.com/story/tech/talkingtech/2017/03/01/amazon-control-internet-aws-cloud-services-outage/98548762/ https://www.forbes.com/sites/quora/2017/11/13/to-what-extent-are-amazon-and-google-competitors/#773520114267 https://searchengineland.com/survey-amazon-beats-google-starting-point-product-search-252980 https://www.economist.com/briefing/2017/03/25/are-investors-too-optimistic-about-amazon https://www.economist.com/leaders/2017/03/25/amazon-the-worlds-most-remarkable-firm-is-just-getting-started https://www.cnbc.com/2018/01/24/amazon-pharmacy-team-expanded-to-more-than-30-leerink.html https://stratechery.com/2018/amazons-go-and-the-future/ https://stratechery.com/2016/the-amazon-tax/ https://stratechery.com/2018/amazon-health/ https://stratechery.com/2014/losing-amazon-religion/ https://stratechery.com/2013/amazons-dominant-strategy/ https://www.entrepreneur.com/article/197608 https://www.nytimes.com/2018/05/16/technology/moviepass-economy-startups.html https://www.wsj.com/articles/amazons-newest-ambitioncompeting-directly-with-ups-and-fedex-1474994758 https://www.investopedia.com/articles/investing/031116/making-sense-amazons-move-logistics-amzn.asp https://www.investopedia.com/articles/investing/020515/why-amazon-needs-dump-ups-and-fedex-amzn-fdx-ups.asp https://www.amazon.com/gp/product/B00LT3L7AO/ref=as_li_tl?ie=UTF8&camp=1789&creative=390957&creativeASIN=B00LT3L7AO&linkCode=as2&tag=sgtsnu-20&linkId=YN4RE2ODX35ZZBNQ http://markets.businessinsider.com/news/stocks/amazon-stock-price-here-are-the-4-industries-wall-street-thinks-amazon-will-destroy-the-fastest-2017-9-1002426699 https://venturebeat.com/2017/07/17/amazon-tanks-blue-aprons-stock-with-one-trademark-filing/ https://www.greenwichtime.com/technology/businessinsider/article/Blue-Apron-got-Amazoned-before-it-even-became-a-11255872.php https://www.investopedia.com/news/amazon-launches-amazon-cash-amzn-wmt/ https://www.fastcompany.com/3038252/the-economist-trades-in-henry-kissinger-for-googles-eric-schmidt https://www.investopedia.com/articles/company-insights/092016/7-worst-products-amazon-ever-had-amzn.asp http://www.bloomberg.com/news/2013-10-24/amazon-revenue-tops-estimates-before-holiday-quarter.html https://www.nytimes.com/2017/10/20/opinion/how-amazon-took-seattles-soul.html https://thenextweb.com/mobile/2011/09/28/amazons-bezos-we-worked-hard-to-charge-you-less-for-kindle-fire/ https://www.wsj.com/articles/amazon-welcomes-teens-with-new-parent-controlled-shopping-allowance-1507726803 https://www.bloomberg.com/news/articles/2018-05-10/amazon-is-said-to-halt-google-shopping-ads-as-rivalry-heats-up https://stratechery.com/2018/divine-discontent-disruptions-antidote/ http://fortune.com/longform/amazon-groceries-fortune-500/
Views: 1423062 PolyMatter
Top 30 Clever Marketing Ideas
 
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This is a list of the cleverest and most creative guerilla marketing like our facebook page for more fun: https://www.facebook.com/fails.planet/ Beach Bum - Happy Rock by Kevin MacLeod is licensed under a Creative Commons Attribution license (https://creativecommons.org/licenses/by/4.0/) Source: http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1100347 Artist: http://incompetech.com/
Views: 2212833 Scoop
Starbucks SWOT Analysis
 
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On Udemy: https://www.udemy.com/user/365careers/ On Facebook: https://www.facebook.com/365careers/ On the web: http://www.365careers.com/ On Twitter: https://twitter.com/365careers Subscribe to our channel: https://www.youtube.com/365careers This lesson on Business strategy introduces the idea behind doing SWOT analyses. Watch more at https://www.udemy.com/mba-in-a-box-business-lessons-from-a-ceo . This video is part of a series of short lessons about Business Strategy. The complete module can be found on Udemy, as a core part of the MBA in a Box course by CEO Valentina Bogdanova and 365 Careers. The course provides a complete Business Education: Business Strategy, Management, Marketing, Accounting, Decision Making & Negotiation in just under 10 hours. -------------------------------------------------- Strategy module table of contents: MBA in a Box: Introduction 1. What does the course cover? Section: 2 Strategy: An Introduction 2. The role of Strategy and what makes a Strategy successful 3. The difference between Corporate and Business Strategy 4. The importance of the Mission, Vision, Goals, and Values statements Section: 3 Strategy: The industry lifecycle model 5. The four stages of the industry lifecycle model - An introduction 6. The strategic importance of the industry lifecycle model 7. The Introduction stage - A new industry is born 8. The Growth stage - An industry in its expansion phase 9. The Maturity stage - An industry at its peak 10. The Decline stage - An obsolete industry Section: 4 Strategy: Porter's Five Forces model - The competitive dynamics in an industry 11. Michael Porter's Five Forces model 12. The threat of new entrants 13. The threat of substitute products 14. The intensity of current competition 15. The bargaining power of suppliers 16. The bargaining power of clients 17. Porter's Five Forces framework applied in practice Section: 5 Strategy: Game Theory - Studying the interaction between multiple parties 18. An introduction to Game Theory 19. Zero-sum games - approaching situations with a win-lose perspective 20. Non-zero-sum games - considering both cooperation and confrontation 21. Tobacco companies - a real-life example of Game Theory application Section: 6 Strategy: Focusing on the inside of a business 22. Focusing on the inside of a business - An Introduction 23. A company's lifecycle model - what should be done at different stages Section: 7 Strategy: Acquiring a competitive advantage 24. The quest for a competitive advantage - An Introduction 25. The importance of building a sustainable competitive advantage 26. The role of resources and capabilities 27. Acquiring an actual competitive advantage Section: 8 Strategy: The three main competitive strategies 28. The three main competitive strategies 29. Cost leadership - sell cheap 30. Differentiation - be different 31. Niche (Focus) strategy - find your niche market 32. The danger of hybrid strategies Section: 9 Strategy: Corporate growth strategies 33. The types of growth opportunities companies pursue 34. Organic growth - building a solid foundation 35. Inorganic growth - leveraging M&A transactions 36. Horizontal integration 37. Vertical integration Section: 10 Strategy: The SWOT analysis framework 38. An introduction to SWOT analysis 39. SWOT analysis in practice - Starbucks -------------------------------- Strategy analysis has two main branches – analysis of a firm’s external environment and analysis of a firm’s internal environment. SWOT is a famous framework that allows us to combine the two types of analysis. SWOT is sometimes referred to as internal-external analysis. The acronym SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. The first two, Strengths and Weaknesses, are related to a firm’s internal environment, while the last two, Opportunities and Threats, consider its external environment. Internal strengths and external opportunities are vertically paired as helpful elements, while internal weaknesses and external threats are paired as harmful elements. if we perform a company analysis, under strengths, we would expect to see its core competences, the areas where the business excels and has a competitive advantage over competitors. Weaknesses are areas that need improvement. Such vulnerabilities place a company at a disadvantage when competing against other firms. Opportunities can be seen as favorable factors existing in a company’s external environment, in the industry where it operates, and have the potential to improve its current results and competitive positioning. Threats arise in a company’s external environment and might harm its current business.
Views: 182737 365 Careers
How to Improve Your Sales Process and Increase Business
 
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For detailed notes and links to resources mentioned in this video, visit http://patrickbetdavid.com/sales-process Visit the official Valuetainment Store for gear: https://www.valuetainmentstore.com/ Whether you're an entrepreneur or just an independent contractor, you're a salesperson. So when somebody says, "I'm not a salesperson, I'm an entrepreneur," they don't really understand the meaning of entrepreneur. Every entrepreneur is a salesperson. So today I want you to look at this from the perspective of asking yourself where in the selling process you mess up. In this video I get into the following six parts of the sales process. #1: Prospecting - 1:56   #2: Approach and Contact - 6:40   #3: Presentation - 8:53   #4: Follow Up - 11:36   #5: Referrals -- 15:05 #6: Maintain Customer Relationships - 17:26 Subscribe to the channel: http://www.youtube.com/valuetainment?... Valuetainment- The best channel for new, startup and established entrepreneurs. Schedule: New episodes every Tuesday and Thursday on a broad array of entrepreneurial topics. For detailed notes and links to resources mentioned in this video, visit http://patrickbetdavid.com/sales-process
Views: 400792 Valuetainment
Tips for Network Marketing Success | Brian Tracy
 
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Network marketing is one of the most popular ways for people to test out entrepreneurship, but succeeding in a MLM company is not always as easy as its popularity would suggest. Here are some marketing tips to help you build your network and reach success. http://bit.ly/2grMWpC Network marketers must have the same drive and discipline as entrepreneurs. Learn the 9 disciplines practiced by all successful entrepreneurs and millionaires by clicking the link above to download my free book. “Make others feel important. The more important you make them feel, the more important you feel, as well.” @BrianTracy (Click to Tweet: http://ctt.ec/fA0kE) ___________________ Learn more: Subscribe to my channel for free offers, tips and more! YouTube: http://ow.ly/ScHSb Facebook: http://www.facebook.com/BrianTracyPage Twitter: http://www.twitter.com/BrianTracy Google+: +BrianTracyOfficialPage Pinterest: http://www.pinterest.com/BrianTracy Instagram: @TheBrianTracy Blog: http://bit.ly/1rc4hlg
Views: 63554 Brian Tracy
What is Blue Ocean Strategy?
 
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What is Blue Ocean Strategy? Watch this video to understand the essence of Blue Ocean Strategy, the worldwide bestseller written by world-renowned professors Chan Kim and Renée Mauborgne. It is now available in a record-breaking 46 languages and is a bestseller across five continents. Learn more here: https://www.blueoceanstrategy.com/what-is-blue-ocean-strategy/ Get your copy today http://buff.ly/1HjjUyh What is Blue Ocean Strategy? We’re so glad you’re interested. Blue Ocean Strategy is a new way of thinking, a new strategic mind-set, a bold new path to winning the future. It’s grounded in analysis and energizes everyone. It’s about creating new markets instead of competing in existing ones to stand apart yet keep costs low. It started with a question: Why do some companies succeed in creating new market spaces while others fail? We researched over 150 successful, new market creations across more than 30 industries spanning over 100 years. We also studied less successful competitors. What we found: First, most companies focus on how to beat the competition in existing markets. These existing industries are RED, often over-crowded with shrinking profit margins and limited growth opportunities. Second, the profit impact is significantly higher with creating new market spaces. And third, market spaces, or BLUE OCEANS, can be created by all types of companies in all types of industries. Most importantly, We found systematic patterns that separate successful, market-creating strategic moves from market-competing strategies. It’s all about VALUE INNOVATION: Dialing up value for buyers, while driving down costs for companies. The best way to beat the competition is to stop trying to beat the competition. Capture new demand. Make the competition irrelevant. Are you stuck in a red ocean? Do you want to create a blue ocean? The great news is, YOU CAN. With Blue Ocean Strategy’s analytical tools, frameworks, and easy-to-use apps. Remember, every market space and every industry was once new and was once created by someone. Why not you? Visit http://www.blueoceanstrategy.com to learn more. Follow us on social media: Twitter: https://twitter.com/BlueOceanStrtgy Facebook: https://www.facebook.com/BlueOceanStrategy1 LinkedIn: https://www.linkedin.com/company/blue-ocean-strategy
Views: 756874 Blue Ocean Strategy
10 Steps में Business का संपूर्ण ज्ञान | Startup Success Formula | Dr Vivek Bindra
 
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In this video, Dr Vivek Bindra outlines 10 revolutionary steps for business success. From inception to execution, Dr Bindra lists the golden rules that an entrepreneur, startup must follow to attain exponential success in business. The 10 steps listed are as follows a. Missing innovation around customer’s money making model b. Negative Cash flow and negative working capital c. Expansion with negative margin d. Lack of talented manpower e. Scalability and Recurring Revenue Model f. Mixed marketing Signal and wrong positioning g. Releasing product as a laggard h. Save yourself from getting outcompeted 1. If you want to why Indian startups fail then watch this video 2. If you want to know how to build a startup then watch this video 3. If you want to know how to become an entrepreneur then watch this video 4. If you want to know how to startup a new business then watch this video 5. If you want to know how to generate regular income then watch this video 6. If you want to know more about entrepreneurial ideas then watch this video 7. For entrepreneurial motivation watch this video 8. For startup ideas watch this video 9. For Indian startup ideas watch this video 10. If you want to make your business scalable then watch this video 11. If you want to expand your business with negative margin then watch this video 12. If you want to know how to avoid wrong positioning of your product then watch this video 13. If you want to know about mixed marketing signal then watch this video 14. If you want to avoid releasing your product as a laggard then watch this video 15. If you want to avoid getting outcompeted then watch this video 16. If you want to know how to generate regular income then watch this video 17. If you want to know how to generate regular income with less effort then watch this video 18. If you want to know how to identify a recurring revenue model then watch this video 19. If you want to know how to incur regular profits then watch this video 20. If you want to know how to generate regular income then watch this video 21. If you want to know how to generate regular income then watch this video To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation.
Music Marketing: Strategy [7 Steps] (Music Business Lesson MM-001)
 
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C'mon over to http://www.musicbusinessinstitute.com to get your free 3-part video training series for musicians. In this lesson James Taylor of the Music Business Institute goes through the 7 steps of successful music marketing. It's both a blueprint and a roadmap that you can also use to create the kind of music career you desire. It's also deceptively simple although the implementation will require that you learn some step-by-step techniques and tactics. 1. Build Your Fan Lists What is the one thing that all successful artists have in common - LISTS. Lists are the lifeblood of your business as a musician and without them it's almost impossible to make a living from your craft. 2. Develop Relationships With Fans The relationship with your lists will sustain you emotionally, creatively and financially over many, many years if you do it right. However if you disrespect your lists, speak down to them, or treat them as just a source of income then you are likely to have a very short career in music indeed. 3. Learn What Fans Want There exists two main schools (or Tribes) in the marketing of music, the Cool Kids and The Musicpreneur. These two tribes have very different thoughts when it comes to innovation in music and the idea of listening to your fans. 4. Create Work That Excites Fans A musician today has two jobs; creating and communicating. Music Business Institute is primarily about teaching the latter rather than the former because we have to assume you know how to create exciting work. Creating is about honing your craft as a musician. Communicating is about learning how to market and sell what you have created. It's why we call it the Music Business. Music + Business. 5. Identify Fan Type OK, by this point you know that building lists, developing relationships with them, learning what they want and creating work that excites them is important. The 'fan ladder' looks to move someone from just being mildly interested in your music to where they will buy everything you ever produce (concert tickets, recordings, merchandise). You want to move them from being a 'suspect' to a 'super fan' or "true fans". 6. Empower Super Fans Successful artists always have their own small army of super fans. Beliebers (Justin Bieber), Swifties (Taylor Swift), Little Monsters (Lady Gaga), Lovatics (Demi Lovato) and Smilers (Miley Cyrus) are all examples of Super Fans. 7. Promote Work Using Events The final step is about promoting your work using events. Firstly events they create excitement around your music. There are different types of events which can be used to promote your work. There are product launch events, tour announcement events, promotional events and many more. Go to http://www.musicbusinessinstitute.com to claim your free 3-part video training series for musicians.
Successful Freight Broker Agent Strategies and Techniques for Growing Your Business
 
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http://www.logisticdynamics.com/agents-2/resources/ - In this video, LDi Agent Jeff Gelner presents a workshop that details his own challenges and solutions for growing a successful freight broker business. In this workshop, learn why his office makes NO cold calls, how he overcame growing pains, the value of a team atmosphere and why trust and empowerment is key! Click the link above to watch a free freight broker / freight agent sales training workshop titled, "Successful Freight Broker Agent Strategies and Techniques for Growing Your Business".
Strategies for Early Stage Companies to Be Successful at Trade Shows & Conferences
 
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http://www.docstoc.com/youtube - Click to Download 25,000+ Business Forms & Templates! Strategies for Early Stage Companies to Be Successful at Trade Shows & Conferences Click Here To See More From This Expert: http://www.docstoc.com/profile/Yarone-Goren Yarone Goren, Co-founder of Zumbox & Academy123 (www.iterationgroup.com) talks about the best ways for your company to achieve success at trade shows. By researching potential connections and drafting e-mails requesting meetings ahead of time you can save yourself time and money not having to purchase a booth. Docstoc has over 20 million business and legal documents to help you grow and manage your small business and professional life. Thousands of how-to articles and videos with fresh content uploaded every day. Attorney reviewed documents to save you time and money. Connect with us on Facebook - http://www.facebook.com/DocstocFB Connect with us on Twitter - https://twitter.com/#!/docstoc Connect with us on Google+ -https://plus.google.com/103801755756812961700 Keywords: "Yarone Goren" "Zumbox & Academy123 " Entrepreneurs Entrepreneurship "How to start a business" "Starting a business" Startups "Startup business" Financial Success DIY "Docstoc Videos" Docstoc
Views: 1017 docstocTV
Instagram Marketing Tips For 2019: 5 Advanced Strategies to Grow Your Instagram Quickly
 
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Want to do better Instagram marketing? Check out this video where I dive into 5 advanced tips for doing betting marketing on Instagram. Some of these tips are a little advanced, but all these tips can help you grow your instagram account quickly. I've used these tactics to grow from 0 instagram followers to just over 35,000 in only 1 year. I hope they can help you be awesome at Instagram marketing. Subscribe to my channel to be notified when new videos drop https://www.youtube.com/subscription_center?add_user=chriskubby Chris 'Kubby' Kubbernus builds businesses with heart. Follow his journey. Find Kubby here: Website: http://www.chriskubbernus.com Twitter: http://www.twitter.com/chriskubby Facebook: http://www.facebook.com/chriskubby Instagram: http://www.instagram.com/chriskubby Periscope: http://periscope.tv/@chriskubby Snapchat: http://snapchat.com/add/chriskubby LinkedIn: https://www.linkedin.com/in/kubby
Views: 556756 Chris 'Kubby' Kubbernus
How To Write a Business Plan To Start Your Own Business
 
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Start Your Own Business by Writing Business Plan. How to write a successful business plan for successful startups. Step By Step - How to write a business plan an effectively for starting your own business. Watch 11 Elements of Sample Business Plan - https://www.youtube.com/watch?v=i1b0_UdeOTI TOP 10 TIPS Before Starting Your OWN BUSINESS : https://youtu.be/wxyGeUkPYFM Join our Young Entrepreneurs Forum - http://www.youngentrepreneursforum.com/ #youngentrepreneursforum Do you need a business plan for successful startups in India, USA, UK & Canada. Starting an own business needs working plan which compiles some important details about product & company. Problem Solving Skills To Start a Small Business - https://www.youtube.com/watch?v=I9Ho3jFvq6I #startsmallbusiness 9 Steps For Writing a Business Plan - Required Steps to Write a Business Plan for your company or service. Step 1 - Define your vision 1:16 Step 2 - Set your goals and objectives for the business 1:50 Step 3 - Define your Unique Selling Proposition 2:29 Step 4 - Know your market 3:02 Step 5 - Know your customer 3:57 Step 6 - Research the demand for your business 4:47 Step 7 - Set your marketing goals 5:52 Step 8 - Define your marketing strategy 6:38 Step 9 - Take Action! 7:20 These all Steps are very important while you are writing a business plan for starting your own business. Life of Riley by Kevin MacLeod is licensed under a Creative Commons Attribution license (https://creativecommons.org/licenses/by/4.0/) Source: http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1400054 Artist: http://incompetech.com/ You must have to focus on Idea, Product,Strategy,Team, Marketing and Profit while you are writing business plan for your successful stratups.
Views: 1446050 Young Entrepreneurs Forum
Conducting Effective Negotiations
 
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Negotiation is an inevitable aspect of starting a business. Joel Peterson talks about how to conduct a successful negotiation. Recorded: January 31, 2007 Stanford Executive Education Influence and Negotiation Strategies Program: http://www.gsb.stanford.edu/exed/insp/ Follow on Twitter: https://twitter.com/stanfordbiz Like on Facebook: https://www.facebook.com/StanfordGSB
How To Buy A Business With No Money - Dan Lok
 
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Discover How To Buy A Business With No Money. Watch until the end to find out. ★☆★BONUS FOR A LIMITED TIME★☆★ You can download Dan Lok's best-selling book F.U. Money for FREE: http://buybusiness.danlok.link ★☆★Subscribe to our channel★☆★ https://www.youtube.com/user/vanentrepreneurgroup?sub_confirmation=1 Dan "The Man" Lok, a multi-millionaire and serial entrepreneur, and an international best-selling author. Dan is considered the world’s leading expert in internet marketing and is referred to by many as the “Millionaire Mentor.” In fact, if you Google “Dan Lok”, you’ll see his name is all over 1,000,000 web pages! (ONE MILLION) Companies under his leadership generate more than $18+ million in sales a year, and tens of millions of dollars in revenue in the last few years. Dan is one of the rare keynote speakers and business consultants that actually owns a portfolio of highly profitable business ventures. Visit http://danlok.com for his latest blogs, news, tips, podcast, and where to catch him LIVE! ★☆★ Remember to Like, Share and Subscribe for more videos! ★☆★ ★☆★ Subscribe to Dan Lok's Podcast ★☆★ Imagine standing on the shoulders of the titans of entrepreneurship – some of world’s most successful and influential individuals – and be able to listen in on their content-rich conversations. Subscribe to the World's #1 Business Podcast for Entrepreneurs and High Achievers: http://www.shouldersoftitans.com ★☆★Subscribe to our channel★☆★ https://www.youtube.com/user/vanentrepreneurgroup?sub_confirmation=1 ★☆★Share this video★☆★ http://youtu.be/JGenV2sVkBE ★☆★Watch more videos★☆★ https://www.youtube.com/user/vanentrepreneurgroup/playlists ★☆★Connect with Dan Lok★☆★ Dan's Official Website: http://www.danlok.com Facebook: https://www.facebook.com/danlokfan Twitter: https://twitter.com/danthemanlok Linkedin: https://www.linkedin.com/in/danlok Amazon: http://www.amazon.com/Dan-Lok/e/B002BLXW1K Keywords: internet millionaire, online millionaire, internet entrepreneur, become an entrepreneur, online business, entreprenership, Dan Lok, internet marketing, build a business, how to start your own business, successful young entrepreneurs, start a business, create a business, vancouver entrepreneurs, vancouver millionaire, financial freedom, financial success, motivation speech, motivational speaker, inspirational speeches, business success, dan the man lok, grow business, entrepreneur advice, entrepreneur motivation
Views: 512204 Dan Lok
The Business Model Canvas - 9 Steps to Creating a Successful Business Model - Startup Tips
 
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The Business Model Canvas - 9 Steps to Creating a Successful Business Model - Startup Tips The Business Model Canvas, is a strategic management and entrepreneurial tool. It allows you to describe, design, challenge, invent, and pivot your business model. The Business Model Canvas is comprised of 9 key segments: The left hand section of the Business Model Canvas is the Infrastructure section and comprises three key areas: Key Activities: The most important activities in executing a company's value proposition. Key Resources: The resources that are necessary to create value for the customer. Partner Network: In order to optimize operations and reduce risks of a business model, organization usually cultivate buyer-supplier relationships so they can focus on their core activity. The middle section of the canvas describes the business offering and is the value proposition delivered to different customer segments. Value Propositions: The collection of products and services a business offers to meet the needs of its customers. According to Osterwalder, (2004), a company's value proposition is what distinguishes itself from its competitors. The value proposition provides value through various elements such as newness, performance, customization, "getting the job done", design, brand/status, price, cost reduction, risk reduction, accessibility, and convenience/usability. The value propositions may be: Quantitative – price and efficiency Qualitative – overall customer experience and outcome The right hand side of the Business Model Canvas describes the customers, the channels through which you deliver services and and the relationships you have with your customers. Customer Segments: To build an effective business model, a company must identify which customers it tries to serve. Various sets of customers can be segmented based on the different needs and attributes to ensure appropriate implementation of corporate strategy meets the characteristics of selected group of clients. Channels: A company can deliver its value proposition to its targeted customers through different channels. Effective channels will distribute a company’s value proposition in ways that are fast, efficient and cost effective. An organization can reach its clients either through its own channels (store front), partner channels (major distributors), or a combination of both. Customer Relationships: To ensure the survival and success of any businesses, companies must identify the type of relationship they want to create with their customer segments. The bottom section of the canvas describes the finances. Cost Structure: This describes the most important monetary consequences while operating under different business models. A company's DOC. Revenue Streams: The way a company makes income from each customer segment. https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8 How to pitch to investors with Guy Kawasaki https://youtu.be/-epR-uGlv4M If you are interested in sustainability issues then check this video out The Sustainable Business Model Canvas https://youtu.be/gVimMEI2u2w
Views: 691245 The Business Channel
7 Marketing Trends to Help you DOMINATE Social Media in 2017 -  #7Ways
 
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✎ In this video Evan is sharing his top 7 marketing strategies that'll help you dominate social media in 2017. Enjoy! :) ❤ HELP TRANSLATE THIS VIDEO ❤ If you loved this video, help people in other countries enjoy it too by making captions for it. Spread the love and impact. https://www.youtube.com/timedtext_video?v=0W6Jz44L1wU ★ MORE RECOMMENDED VIDEOS FOR YOU ★ If you enjoyed this video, you may enjoy these other videos from Evan Carmichael: • Warren Buffett's Top 10 Rules For Success - https://youtu.be/iEgu6p_frmE • Rich Dad Poor Dad - Robert Kiyosaki's Top 10 Rules For Success - https://youtu.be/yVfBdFs4_S8 • Bob Proctor's Top 10 Rules For Success - https://youtu.be/uLn6lpP8YmA ✎ 7 Marketing Trends to Help you DOMINATE Social Media in 2017: 1. Small biz will eat brands * Small businesses will continue to dominate at social while big brands mostly struggle * For small businesses it will increasingly become the #1 way they drive new business 2. Video will dominate * Video will become increasingly important across all platforms * The ones who win will: stand for something, understand storytelling, be authentic, and take advantage of new technology like 360 and 4k/8k video * The ones who lose will be the ones who focus on promoting over providing value * Live video streaming will play an increasingly important role across all platforms 3. Mobile first will win * Marketing must focus on mobile first, desktop second as mobile use continues to grow * Websites and campaigns must be designed with the mobile user as the priority audience 4. Advertising costs will rise * For those spending on advertising, the cost to reach your audience will rise as more brands shift budgets to social * Facebook targeted ads is still the most cost effective way to reach a specific audience but the cost to reach them will rise in 2017 5. Influencer marketing will explode * Influencer marketing is still underpriced and a great way to connect with audiences * More brands will add influencer marketing to their strategy in 2017, driving up the cost of programs * Successful brands will have to navigate the willingness to give up creative control of content to allow the influencer campaigns to bring the best ROI 6. Content will grow * The amount of content, and quality content, from businesses will grow. Those who produce more will win. * Smart companies will show behind the scenes, become thought leaders, and feature their sawdust 7. Data nerds will reign * People who understand analytics, algorithm hacking, and automation will become increasingly valuable * Money will shift from SEO to social and new opportunities will open up for the people who can shift accordingly ♛ BUY MY BOOK, CHANGE YOUR LIFE ♛ Some used the ideas in this book to build multi-billion-dollar businesses. I'll give you the simple-yet-powerful formula that they used (and you can) to realize your dreams. Get yours. http://www.evancarmichael.com/oneword/ ✉ JOIN MY #BELIEVE NEWSLETTER ✉ This is the best way to have entrepreneur gold delivered to your inbox, and to be inspired, encouraged and supported in your business. Join #BelieveNation and feel the love. http://www.evancarmichael.com/newsletter/ ⚑ SUBSCRIBE TO MY CHANNEL ⚑ If you want to do great things you need to have a great environment. Create one by subbing and watching daily. http://www.youtube.com/subscription_center?add_user=Modelingthemasters ¿ COMMON QUESTIONS ¿ • What is #BTA?: https://www.youtube.com/watch?v=BsY8bmTUVP8 • How do I get one of Evan's t-shirts?: http://evancarmichael.com/gear • Why does Evan look like Nicolas Cage?: https://www.youtube.com/watch?v=gZHRniTcRwo • Why does Evan make so many videos? https://www.youtube.com/watch?v=NEKxGA8xr1k • How do I vote for the next Top 10 video Evan should make? https://www.youtube.com/watch?v=0arZb0xLIDM ツ CONNECT WITH ME ツ Leave a comment on this video and it'll get a response. Or you can connect with me on different social platforms too: • Instagram: https://www.instagram.com/evancarmichael/ • Twitter: https://twitter.com/evancarmichael • Facebook: https://www.facebook.com/EvanCarmichaelcom • Website: http://www.evancarmichael.com .: MORE ABOUT ME PERSONALLY :. • About: http://www.evancarmichael.com/about/ • Coaching: http://www.evancarmichael.com/movement/ • Speaking: http://www.evancarmichael.com/speaking/ ----------------------------------------------------------------------------- Thank you for watching - I really appreciate it :) Cheers, Evan #Believe
Views: 365854 Evan Carmichael
Marketing Plan Sample - 5 Simple Steps to Market Any Business
 
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Marketing Plan Sample https://successwithtyson.com/3-steps-attraction-webinar?utm_content=yt-marketing-plan-sample Mоѕt Pорulаr Marketing Plan Sample: Imроrtаnt Cоmроnеntѕ In оrdеr fоr уоur buѕіnеѕѕ tо ѕuссееd, уоu nееd tо mаrkеt your product іn the mоѕt еffесtіvе wау роѕѕіblе. But before thіѕ саn bе done, you will nееd a vеrу іmроrtаnt mаrkеtіng tооl іn thе fоrm of thе mоѕt popular mаrkеtіng рlаn ѕаmрlе. While mаnу business еxреrtѕ саn еаѕіlу рrоvіdе уоu wіth thіѕ, іt is ѕtіll уоur responsibility to know thе соmроnеntѕ оf thе most рорulаr mаrkеtіng рlаn sample. Sо, here thеу are: Thіѕ іѕ probably one оf thе mоѕt іmроrtаnt components оf a mаrkеtіng sample рlаn as it dictates hоw уоu wіll start wіth уоur рlаn. Mаkе sure that thе most рорulаr mаrkеtіng ѕаmрlе рlаn thаt уоu have chosen contains уоur tаrgеt market and іt ѕhоuld be аѕ dеtаіlеd as роѕѕіblе. If you have a rеѕtаurаnt business, іt іѕ a must that the mаrkеtіng sample plan states thе сuѕtоmеrѕ you аrе аіmіng fоr. Yоu саn tаrgеt fаmіlіеѕ wіth kіdѕ, couples, оr tееnаgеrѕ. Thе Fосuѕ оf Yоur Prоduсt in your Marketing Plan Sample Onсе you hаvе already ѕеt thе fосuѕ оf your market, іt іѕ nоw time tо dеtеrmіnе the focus оf уоur рrоduсt. For еxаmрlе, you wаnt tо fосuѕ оn fаmіlіеѕ with kids, thеn, it іѕ a must that уоu mаkе your menu affordable and you need to serve thеm ԛuісklу. So the first two steps of your marketing plan sample involve Identifying your product Benefits and Identifying your target audience. Marketing Plan Sample Dеtаіlѕ аnd Stаtіѕtісѕ After you hаvе successfully determined thе focus of уоur mаrkеt аnd thе focus of your рrоduсt, you саn nоw bасk it up wіth dеtаіlѕ аnd statistics. Mаnу mаrkеtіng ѕаmрlе рlаnѕ will deceive you wіth thеіr flоwеrу wоrdѕ, but іt іѕ іmроrtаnt thаt you gо bу thе mоѕt рорulаr mаrkеtіng plan ѕаmрlе ѕо thаt уоu can be assured оf gооd rеѕultѕ. It muѕt contain сеrtаіn рrоgrаmѕ, tасtісѕ аnd dеtаіlѕ, including ѕоmе ѕtаtіѕtісѕ оn hоw уоur рrоduсtѕ аrе fаrіng іn thе mаrkеt. Yоur marketing ѕаmрlе plan muѕt соntаіn rеturn vіѕіtѕ, сuѕtоmеr reviews, dіnnеrѕ ѕеrvеd аnd mаrkеtіng mеѕѕаgе, аmоng оthеrѕ. Revisions to your Marketing Plan Sample Starting a buѕіnеѕѕ is nоt a ѕіmрlе сhоrе аѕ it rеԛuіrеѕ соmрlеtе dеdісаtіоn аnd оf соurѕе, саріtаl whісh is your hаrd-еаrnеd mоnеу. And ѕо, іt іѕ a muѕt that you rigorously gо thrоugh your mаrkеtіng рlаn ѕаmрlе before finally implementing іt. You need tо rеvіеw and rеvіѕе your marketing plan sample. You nееd tо mеаѕurе results and track реrfоrmаnсе. In thіѕ wау, уоu саn еnѕurе the еffесtіvеnеѕѕ оf thе mоѕt рорulаr marketing рlаn ѕаmрlе that уоu hаvе uѕеd. When уоu believe that еvеrуthіng іѕ nоw good tо go, уоu can аlrеаdу рrераrе fоr the opening of your business. Be sure to continue your research on an effective marketing plan sample http://www.youtube.com/watch?v=mjrguLMxIf0
Views: 378552 Tyson Zahner
Steve Jobs on The Secrets of Branding
 
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Get the full course at a great discount: http://www.bitesizebschool.com/buildbrandu Sorry about the misspelling of honor @4:55. Unfortunately, there isn't a way to change it without loosing all of the views/comments. Steve Jobs is well known for great design and creating innovative products. But he is also unparalleled as a marketing and branding expert. Even after Apple's near demise and damage to its brand during the 1990's, Steve was able to pull the company from the brink, polish off its brand and build it into one of the strongest ever seen. How did he do it? In 'Steve Jobs On Branding', you'll find out how Steve used such such powerful branding techniques.
Views: 331564 Bitesize Business School
Martin Reeves: Your strategy needs a strategy
 
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Is it possible to look ahead without stumbling over what’s in front of you? All too often companies spend precious time laying out long term strategic plans, only to discover that their maps are out of date in a month. Business strategy expert Martin Reeves offers a solution. He advocates transitioning from relying on a single "classical" approach to strategy and moving towards a more tailored approach to strategy and execution, selecting from 5 distinct patterns of success. Martin leads The Strategy Institute, BCG’s vehicle for exploring ideas from beyond the world of business, which have implications for business strategy. Current research themes include meta-strategy, evidence-based transformation, corporate longevity and strategies of sustainability. Martin joined BCG in London in 1989 and later moved to Tokyo, where he led the Japan health care practice for eight years and was responsible for BCG’s business with Western clients. He has led strategy assignments in healthcare, consumer goods, financial services, and industrial goods in Japan, the US, and Europe. He has authored numerous articles on strategy, a book on “Adaptive Advantage” and another – “Your Strategy Needs a Strategy” – will be published by Harvard Business Press in Spring 2015. About the TED Institute: We know that innovative ideas and fresh approaches to challenging problems can be discovered inside visionary companies around the world. The TED Institute helps surface and share these insights. Every year, TED works with a group of select brands to identify internal ideators, inventors, connectors, and creators. Drawing on the same rigorous regimen that has prepared speakers for the TED main stage, TED Institute works closely with each partner, overseeing curation and providing intensive one-on-one talk development to sharpen and fine tune ideas. Learn more at http://www.ted.com/ted-institute Follow TED Institute on Twitter @TEDPartners Follow more business thinking worth sharing from TED at roi.ted.com
Views: 142718 TED Institute
Successful SaaS Sales Strategies Webinar (How to sell SaaS)
 
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Want to learn more about SaaS sales? Check out our ultimate guide & free book: https://blog.close.io/saas-sales?utm_campaign=yt_description&utm_medium=video&utm_source=youtube FREE 30 DAY STARTUP SALES EMAIL COURSE: http://close.io/free-sales-course/?utm_campaign=yt_description&utm_medium=video&utm_source=youtube Steli Efti, CEO/Co-Founder of ElasticSales and Close.io gives a free 1h Webinar on the most successful SaaS Sales Strategies he learned by working with over 150 venture backed startups.
Views: 27512 Close
Strategy tools for Business Model Innovation
 
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DOWNLOAD the strategy tools used by Christian Rangen FREE at http://www.strategytools.io/ Learn more about what Christian Rangen does at www.engage-innovate.com Book Christian Rangen for your speaking engagement: www.christianrangen.com In this talk, one of the leading innovation experts in Europe, Christian Rangen shows the power of business model innovation. Rangen shows how new tools, like Three Levels of Business Models and Business Model Canvas, enable companies to get started on business model innovation. Dive into case studies on Disney, Google and Tesla Motors to understand how leading firms design not one, but a portfolio of business models. Rangen also demonstrates how our mindset prevents or enables us to come up with new business model designs. The Innovation Thinking Mode steers our fast thinking processes affect our business model innovation to a far greater extent than previously thought. Becoming aware of the enabling or blocking powers of one's own mindset is a key starting point for any business model adventure. DOWNLOAD the strategy tools used by Christian Rangen FREE at http://www.strategytools.io/ Learn more about Engage // Innovate at www.engage-innovate.com Book Christian Rangen for your speaking engagement: www.christianrangen.com This talk was filmed at the "Learning to work differently with strategy" workshop seminar, in Stavanger, Norway, January 29th 2014.
Views: 173993 Engage Innovate
Genius Network presents: Brian Tracy, How To Build A Great Business
 
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Genius Network Presents: Brian Tracy, How To Build A Great Business Here's a link to learn more about Joe Polish's Genius Network: http://www.GeniusNetworkEvents.com Brian Tracy is Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations. Brian's goal is to help you achieve your personal and business goals faster and easier than you ever imagined. Brian Tracy has consulted for more than 1,000 companies and addressed more than 5,000,000 people in 5,000 talks and seminars throughout the US, Canada and 55 other countries worldwide. As a Keynote speaker and seminar leader, he addresses more than 250,000 people each year. He speaks to corporate and public audiences on the subjects of Personal and Professional Development, including the executives and staff of many of America's largest corporations. His exciting talks and seminars on Leadership, Selling, Self-Esteem, Goals, Strategy, Creativity and Success Psychology bring about immediate changes and long-term results. Prior to founding his company, Brian Tracy International, Brian was the Chief Operating Officer of a $265 million dollar development company. He has had successful careers in sales and marketing, investments, real estate development and syndication, importation, distribution and management consulting. He has conducted high level consulting assignments with several billion-dollar plus corporations in strategic planning and organizational development. Joe Polish is the founder and president of Piranha Marketing, Inc., creator of Genius Network® (aka 25K Group) and Genius Network® Interview Series, co-founder of http://www.10XTalk.com and I Love Marketing®, highly popular free weekly podcasts on iTunes. Joe has an Entrepreneurial Focus on Value Creation, Connection, and Contribution. His marketing expertise has been utilized to build thousands of businesses and has generated hundreds of millions for his clients, ranging from large corporations to small family-owned businesses. His consulting clients invest $25,000 for a half day of private consulting. Joe's marketing audio program with Nightingale-Conant, "Piranha Marketing", has continued to be their #1 best selling marketing program for nearly a decade. 10X Talk, co-founded with Dan Sullivan, provides listeners multipliers to grow their business and insights for an ever-expanding system of increasing cooperation and creativity among unique ability achievers. Joe's I Love Marketing® podcast with marketing consultant and productivity expert, Dean Jackson, has become a world wide phenomena with I Love Marketing Meetup groups throughout North America, Europe, Asia, and Australia. A Word From Our Clients about Genius Network Events... The speakers and attendees, many considered legends in their industries, will reveal ideas and technologies that continue to revolutionize business & the planet: "Exposure to the brightest entrepreneurial marketers from around the world, direct connections, interaction with cutting edge thinkers in hiring, training, packaging, media, innovation, health and more." - Dan Sullivan, Founder Strategic Coach® and Author of Laws of Lifetime Growth "I've been in the business for 30 years and this value is incredible! The people I've met, the insights I've gotten and the things I'm going to take back to my business are so important... I can't think of a better use of my time and money." - Brian Kurtz, Titans Marketing, LLC "The things I've learned with Joe...have put $1 to $2 million net in my pocket. That's no exaggeration and no joke! You might be missing that one thing that takes your company from 12M to over 100M... 25K Group is the place you can get it." - Dean Graziosi, NY Times Best-Selling Author & T.V. Personality "With the brain power and the successful CEOs involved, someone already has the answer to whatever challenge you're facing, and you're just one phone call away from getting the answer." - Denise Gosnell, Gosnell & Associates, Inc. ============= For more about this year's Genius Network event, go to: http://www.GeniusNetworkEvents.com Genius Network Presents: Brian Tracy, How To Build A Great Business https://youtu.be/4cs9zmGR7hk https://www.facebook.com/JoePolishFanPage
The IKEA Group - The Story of How We Work
 
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To create a better everyday life for the many people: that is the IKEA vision. But, what exactly do we mean by this? How can a home furnishing company create a better everyday? http://www.IKEA-usa.com We believe quality and design should be affordable to many. We use the five elements of "democratic design" -- form, function, quality, sustainability and a low price. So instead of thinking outside the box, we got rid of it. At IKEA, we want to inspire people to create the home they dream of. Follow us on a journey from home through design, supply and distribution to find out how they come together to create quality products at low prices. To us, creating a better everyday life for the many people also means making a difference for the people and communities where we work. This film lets you know more about how.
Views: 227846 IKEA USA
How to Start A Consulting Business
 
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Read the FULL conversation that created this post here - http://covetedconsultant.com/how-to-start-a-consulting-business He said... I am just starting my own consultant business and in researching, thinking about, and crafting my sales strategy I came across your 25k email campaign blog post. Really good stuff my man! Until now, the cornerstone piece of my sales strategy is a comprehensive questionnaire that I send out to a potential client during the sales process. The assessment is a complete look at the business and asks probative questions that uncover in which areas is the business doing well and in which areas can the business improve and optimize right away. The sections of the questionnaire include the background of the owner, the background of the business, the past sales, the client base, and every traditional and online marketing pillar out there (SEO, PPC, email, social, affiliates, strategic partners, customer referrals, analytics, video, mobile marketing, competitive intelligence etc.) Do you have a process like this where a client fills out a questionnaire about their business? Why or why not. If you did have an effective assessment that helped the client gain clarity on their business and see your value to help them grow, where would you put in in your e-mail sales process? I said...I'm really glad to hear you found value in the 25k email campaign post. In regards to your question about questionnaire/assessment forms...yes I use them. I think they are very important. If at all possible, I suggest you ask the prospect to complete the form before the free consultation. Here is the simplest way I know how to do it: Have your follow-up sequence explain the benefits with each message leading to a questionnaire. Sample flow: Run ad -- free consult registration page -- 1st big benefit of your service (link to questionnaire) -- 2nd big benefit of your service (link to questionnaire) -- 3rd big benefit of your service (link to questionnaire) -- 4th big benefit of your service (link to questionnaire) -- 5th big benefit of your service (link to questionnaire) Each follow-up can be a video, blog post, or just a well-explained email. The important part is to focus on the benefit (what they get) instead of your service (what you do). And that started a GREAT conversation. Be sure to check it out. Subscribe for more videos here: http://www.youtube.com/subscription_center?Vadd_user=covetedconsultant/free Visit the full Website here: http://www.CovetedConsultant.com/free https://youtu.be/Yyi7v56SUoQ
Views: 191032 CovetedConsultant
9 WORST Company Failures!
 
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Dumbest ways companies have failed to predict the future or made decisions that bankrupted them! Whatever happened to Blockbuster and Borders? Find out on this countdown of epic business blunders! #9. “Kodak”- The Eastman Kodak Company was founded in 1888 and was the most successful company in the photography industry during the 20th Century. They were the leaders in bringing the cutting edge of photographic technology and easy to use cameras to the hands of consumers throughout the world. But Kodak almost met its demise at the hands of a product that it actually invented: digital photography. Kodak invented this technology in 1975, but failed to jump on the innovation, believing that common applications for it were well into the future. Early on, the company thought that the high cost and complexity that would be needed to make a push into the digital front weren’t in Kodak’s best interests. So, Kodak put digital photography to the side to be picked back up when the time was financially advantageous, but they waited too long. By the time they switched gears, they faced competitors who had been perfecting their business models with digital photography at the center, whereas Kodak’s model was still dependent on printed photos. While other companies made deals with websites, phone companies and focused on online based imaging, Kodak floundered and in 2012 filed for Bankruptcy. They have since come back from bankruptcy and started specializing in producing smartphones and tablets. #8. “Pan American”- From 1927 until 1991, Pan Am was the largest airline company in the United States, but due to bad foresight, callous labor practices and an uncontrollable disaster this global giant quickly met its end. The company basically had a monopoly on overseas travel until World War II but was dealt its first major blow when other strong airline companies began to up their game. Pan Am fought off the competitors with its innovations such as jumbo jets and an advanced system for making reservations but these innovations couldn’t match the corporate aptitude and human relations that the other airlines dealt with more astutely. One of the main reasons for Pan Am’s failure was ironically due to its early successes. Because of the sheer size of its fleet, it was the company hit the hardest by the 1973 oil crisis. Just before the crisis, Pan Am had just purchased a number of brand new gas-guzzling Boeing 747s and was forced to dramatically raise ticket prices to recuperate. As it was trying to recover from this setback it had also become a target of terrorism in the Middle East. To the terrorists Pan Am was a symbol of the United States overseas because it was the largest U.S. airline servicing the area. During the Gulf War, in the midst of financial hardships and battles with labor unions, Pan American 103 on a transatlantic flight from Frankfurt, Germany to Detroit was blown up by Libyan nationals above the Scottish town of Lockerbie. The incident scared even more customers away from flying Pan Am and many travel agents would no longer book flights on their planes. All of these events and poor managing of them led Pan American International Airways to declare bankruptcy and completely fold in 1991. #7. “Borders”- Tom and Louis Borders opened their first bookstore in 1971. Their vast selection of books and innovative inventory system turned them into the second biggest chain of book megastores. Due to years of miscalculating the future of book consumption, the bookstore all but vanished in 2011. It all started in the mid 90s when Amazon and other online stores hit the scene. Instead of developing their own website and focusing on online sales, the company decided to further their storefront endeavors and expanded into Europe and Asia opening hundreds of stores. Their competitor Barnes and Noble, did the opposite by preparing for the digital age, perfecting their online sales system and focusing on their storefront operations in the United States. When Borders did start to catch on to the online market they were already far behind and decided to use Amazon as a host for such sales. Because of this, as more and more sales were made online, instead of receiving 100% of the profit they had to share with Amazon. Borders also was caught in the past by devoting lots of money and inventory towards DVDs and CDs at a time when digital music and video was on the rise. While Barnes and Noble developed it’s own e-reader to grab paperless book market by the horns, Borders was extremely slow to adapt to the change. All of these factors came to a boiling point in 2006 when, after several years of losing millions of dollars Borders filed for bankruptcy. By 2011, Borders realized there was no way out and closed most of its remaining stores. The only stores remaining are in southeast asia where it remain Borders in name only, as they were sold to a company named Popular Holdings.
Views: 824327 Factnomenal
The Real Estate Social Media Strategy for Maximum Reach and Engagement | #TomFerryShow
 
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In this episode of the #TomFerryShow, I’m tackling one of the most asked questions I hear: What should I be doing on social media? I’ll share with you my strategies to: - Stand out in a crowded space (Hint: #stopworthy) - Get ranked higher by the algorithms to ensure your content is seen - Schedule your posts for maximum impact I'll also share The Ideal Weekly Social Media Schedule and reveal the Cardinal Sin of Social Media you simply must avoid! Learn More: http://bit.ly/2Fxxi7q ------------ The #TomFerryShow is here to help real estate professionals stay ahead of the curve to always be innovating, changing, adjusting, staying as relevant as possible with the very best tools, the right-now strategies, and the things that are working today for rock star agents! I hope you got some helpful tips and new ideas from this video. To ensure you don't miss all my FREE training videos all you have to do is sign up here with your email: http://bit.ly/TomFerry-VideoTraining Download FREE Agent Scripts and Tools: http://bit.ly/2G1mUS9 Get a FREE copy of my new book: http://bit.ly/2G5TJO8 Tom Ferry Coaching: http://bit.ly/2G5TJO8 Tom Ferry Events: http://bit.ly/2FltZ3a Join Tom's VIP List: http://bit.ly/2oRxrrI ------------ Connect with me on my other social channels: Website - http://TomFerry.com Facebook - http://facebook.com/TomFerry Twitter - http://twitter.com/TomFerry YouTube - http://youtube.com/CoachTomFerry Instagram - http://instagram.com/TomFerry Podcast - http://soundcloud.com/CoachTomFerry
Views: 112294 Tom Ferry
Strategy of International Business
 
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Chapter 12
Views: 21424 Michael Nugent
6 MSPs Reveal Their Most Successful IT Sales And Marketing Strategies
 
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This video features 6 managed IT services providers (MSPs) who are clients of Robin Robins talking about the sales, lead generation and marketing campaigns they've implemented to grow sales for their IT services business and fuel client acquisition for managed services contracts.
JIO का चौंकाने वाला Business Plan | A Case Study in Hindi | By Dr. Vivek Bindra
 
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In this Video, Dr. Vivek Bindra presents an unique case study on the rise of Reliance JIO and its ability to wash away all market competition and establish itself as the king of mobility business and nearly eliminate such competitions as Airtel, Vodafone, Idea etc. Reliance JIO's arrival in the market with 4G spectrum and its unlimited free offers have systematically destroyed all competitions and has established the JIO empire on its own. The introduction of brand new 4G technology and massive funding of JIO has left its competitors gasping for breath. Dr. Vivek Bindra, the best leadership trainer, business trainer beautifully narrates the story of JIO's outstanding success. small businesses, entrepreneurs, start ups etc can make the best use of this case study by learning different business models, theories, business strategies etc as explained in this case study. To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation.
Marketing Tips that will Change Your Business- Grant Cardone
 
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The marketplace has changed drastically in the past couple of years and marking has had a big impact in this shift. The old adage was to buy billboard spots, get in the news paper, or have your advertisement on the bus and the bench. In today's market, you can reach millions of people around the world, with targeted audiences that are already looking for your product or service, opposed to being limited to a little part of your town and local marketplace. ► Want FREE Training And Inspiration Every Day: Sign Up For Grant's 10X DAILY email. https://grantcardone.com/10XDaily ---- ►Where to follow and listen to Uncle G: Instagram: https://www.instagram.com/grantcardone Facebook: https://www.facebook.com/grantcardonefan SnapChat: https://www.snapchat.com/add/grantcardone. Twitter: https://twitter.com/GrantCardone Website: http://www.grantcardonetv.com Advertising: http://grantcardonetv.com/brandyourself Products: http://www.grantcardone.com LinkedIn: https://www.linkedin.com/in/grantcardone/ iTunes: https://itunes.apple.com/us/podcast/cardone-zone/id825614458 ---- Thank you for watching this video—Please Share it. I like to read comments so please leave a comment and… ► Subscribe to My Channel: https://www.youtube.com/user/GrantCardone?sub_confirmation=1 -- Grant Cardone is a New York Times bestselling author, the #1 sales trainer in the world, and an internationally renowned speaker on leadership, real estate investing, entrepreneurship, social media, and finance. His 5 privately held companies have annual revenues exceeding $100 million. Forbes named Mr. Cardone #1 of the "25 Marketing Influencers to Watch in 2017". Grant’s straight-shooting viewpoints on the economy, the middle class, and business have made him a valuable resource for media seeking commentary and insights on real topics that matter. He regularly appears on Fox News, Fox Business, CNBC, and MSNBC, and writes for Forbes, Success Magazine, Business Insider, Entrepreneur.com, and the Huffington Post. He urges his followers and clients to make success their duty, responsibility, and obligation. He currently resides in South Florida with his wife and two daughters. Our offerings under Rule 506(c) are for accredited investors only. FOR OUR CURRENT REGULATION A OFFERING, NO SALE MAY BE MADE TO YOU IN THIS OFFERING IF THE AGGREGATE PURCHASE PRICE YOU PAY IS MORE THAN 10% OF THE GREATER OF YOUR ANNUAL INCOME OR NET WORTH. DIFFERENT RULES APPLY TO ACCREDITED INVESTORS AND NON-NATURAL PERSONS. BEFORE MAKING ANY REPRESENTATION THAT YOUR INVESTMENT DOES NOT EXCEED APPLICABLE THRESHOLDS, WE ENCOURAGE YOU TO REVIEW RULE 251(D)(2)(I)(C) OF REGULATION A. FOR GENERAL INFORMATION ON INVESTING, WE ENCOURAGE YOU TO REFER TO WWW.INVESTOR.GOV. For our anticipated Regulation A offering, until such time that the Offering Statement is qualified by the SEC, no money or consideration is being solicited, and if sent in response prior to qualification, such money will not be accepted. No offer to buy the securities can by accepted and no part of the purchase price can be received until the offering statement is qualified. Any offer may be withdrawn or revoked, without obligation or commitment of any kind, at any time before notice of its acceptance given after the qualification date. A person's indication of interest involves no obligation or commitment of any kind. Our Offering Circular, which is part of the Offering Statement, may be found at www.cardonecapital.com #business #realestate #investing #GrantCardone #10XRule #SalesTraining #SalesMotivation
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