Search results “Bidding strategies for adwords” for the 2017
Using Google AdWords Bidding Strategies
Learn about the differences between the Google AdWords Bidding Strategies including manual bidding and automatic bidding. View my updated video at https://www.youtube.com/watch?v=VcnanUQVAn0 JOIN MY GOOGLE ADS COURSE: https://www.lovesdata.com/courses/google-ads-fundamentals EXTRA RESOURCES: Quickest ways to master Google Ads: https://www.lovesdata.com/blog/learn-google-ads Google Ads mistakes you need to avoid: https://www.lovesdata.com/blog/google-ads-mistakes The ultimate Google Ads Glossary: https://www.lovesdata.com/blog/google-ads-glossary SUBSCRIBE FOR MORE VIDEOS: http://www.youtube.com/subscription_center?add_user=lovesdata
Views: 38065 Loves Data
Understanding Google Adwords Bid Strategies - Google Adwords PPC Tutorial
Learn all the latest google adwords bid strategy from basic to its best fit use in your campaign. Following are the bid strategies that i have expalined in this session - 1.Target Search Page Location Bid Strategy 2.CPA (Cost Per Acquisition) Bid Strategy 3.Outranking Share Bid Strategy 4.ROAS (Return On Ads Spent) Bid Strategy 5. Maximise Clicks Bid Strategy 6. Maximise Conversion Bid Strategy 7. Enhance CPC 8. Manual CPC For more clarification on google adwords bid stratgy please get in touch with me by commenting or visit my site and connect with me at http://www.diigitus.com/contact-us/ Happy Learning! #PPC #Googleadsbids
Views: 7790 Ashwini Bissa
Google AdWords Bid Strategy
Visit our website on https://www .sfdigital.co.uk In this video, learn about the Google AdWords Bid Strategy and how to use them for higher ROI. Should you use manual bidding or automatic bidding in Google AdWords. Well there eight different ways you can bid in AdWords keep watching and I'll show you how hello I'm Uzair and thanks for joining in. This is a very commonly asked question with regards to bidding whether I should bid manually or shall I set it to automatic and let Google decide what to bid it's entirely up to you my personal opinion and my preference is that I always bid in manually because I have total control of how much to bid and where to bid. Another important factor is your strategy, what are you trying to achieve with AdWords. Are your goals for conversions or getting the highest ranked ad in Adwords. Let me show you the 8 different ways you can bid in Adwords so let's move over to the AdWords interface, now this is the new interface which is being rolled out as we speak and by early 2018 everybody's account will look like this. So all you need to do is go to Settings then you go to bidding ok and then under this drop-down you will see the 8 different ways you can bid. Now manual CPC is right at the bottom where you set your own maximum cost per clicks for your ads and Google will not change it so whether you are bidding a bit less or bidding quite aggressively or a bit more, Google will bid whatever you set. Let's take a quick look as to all these other seven options as to how you can bid for your keywords, so target CPA is the target cost per acquisition so it sets bids to get the most conversions possible while reaching your average cost per acquisition goal. Now when we talk about conversions it may not be a lead or a sale it could be any conversion which you are running in your campaigns, it could be a sign up to your email list or somebody downloads a PDF or subscribes to your newsletter, whatever your conversions are that target CPA can be set up so if you are bidding for an acquisition cost of £10 or dollars per conversion, then you can set it in there and then Google will work out how best to keep that target CPA within your budget. Target ROAS return on a spend is, sets bid to help you get the most congruent value while maintaining your target return on ad spend and that is what we call the ROAS. If you want to get more clicks to your landing page then you need to well, you can potentially use this bidding after a type which is to maximize the clicks and Google will set bids to help you get the most clicks within your budget. Maximise Conversions As it states is to help you get the most conversions within your budget. Target Search Page Location Sets bids to help you get your ads to the top of the page or on the first page results. Target Outranking Share This set bids to help you outrank another domains ad. Now some customers come to me and say well I want to be always on number one position, that may not be the best strategy always because you may find that when the ad is ranked between two and three we are getting the most conversion so you need to look at. Enhanced CPC Google will increase your bidding by up to 30% to get that click for the conversion so then it's going to adjust your manual bids up or down to help you increase conversions. It's entirely up to you but my recommendation when using Google AdWords is to bid manually so you have total control of the bidding process. #googleads #googleadwords #digitalmarketing #sfdigital ***Connect with us*** LinkedIn: https://www.linkedin.com/in/uzairkharawala Twitter: https://twitter.com/sfdigital Google+: Websites: https://adwords.sfdigital.co.uk https://www.sfdigital.co.uk
Views: 11042 SF Digital Studios
Automated Bidding Strategies! (Target CPA, Target ROAS and Target Page Location)
http://ytwizard.com/r/MWqkj7 http://ytwizard.com/r/MWqkj7 Ultimate Google AdWords Course 2017–Stop SEO & Win With PPC! Learn how our clients have transformed their sales using google AdWords & get your AdWords certification!
Views: 15506 Andrea Cavallaro
Advanced Bidding Strategies
Nadine Sundquist, an AdWords API Developer Programs Engineers, walks through the advanced bidding strategies in AdWords.
Views: 6897 Google Ads Developers
Keyword Bidding Strategy for Google AdWords and Bing Ads PPC Advertising - Keyword Bids Tutorial
Check out our Google AdWords Keyword Bidding Strategy that works great for Bing Ads too. PPC Advertising and AdWords keyword bids can be difficult to figure out so we try to make it simple by giving you a quick tutorial. Our keyword bidding process has worked for us in the past to organize our Google AdWords and Bing Ads campaigns and drive results. You definitely want to start by viewing our tutorial for Google AdWords keyword match types if you are unfamiliar with broad, modified broad, phrase, and exact match keywords. We will not cover these topics in the video when we go through our cascading bidding strategy in Google AdWords. Google AdWords keyword bids are important because it represents how much you are willing to spend to enter the AdWords auction. If your bids are too low, you will be priced out of the auction. If your keyword bids are too high, your costs might exceed your revenue, leaving you with a negative return on investment (ROI). Our Google AdWords and Bing Ads keyword bidding strategy and keyword bidding process will give you the tools needed for success. You need to understand why you bid certain ways, how landing pages factor into your bids, how to set-up your Google AdWords ad groups, and how to avoid competing with yourself during PPC Advertising.
Views: 9378 Surfside PPC
3 Google Adwords Tricks for More Clicks & Lower Cost Bids
Google Adwords - 3 Things You Can Do Right Now To Receive More Clicks While Paying Less For Your Clicks NEGATIVE KEYWORDS: The 71 negative keywords can be downloaded here: http://moreclientsfast.com.au/images/negative-keywords.txt To obtain the 50 Ways we utilise here at our agency to attract customers for our high paying clients simple head on over to http://www.moreclientsfast.com.au/50-ways/ and follow the prompts in the first video. The first video is a case study and another free insight into what we do here.
How to Choose CPC bidding amount in Google Adwords Campaign - Adwords Billing Tree
In this video we will learn the best method to decide the CPC (Cost per Click) for your google adwords campaign. This method will help you in deriving your campaign CPC based on your billing budget, daily budget & estimated clicks. This is my own method of deciding the CPC for google adwords campaign. Happy Learning!
Views: 2413 Ashwini Bissa
Bing Ads Training 2018 with Crazy LOW CPC - Save Thousands Using This Strategy!
How I Make $3,000 a Day: http://track.aversity.me/start Bing ads training live stream! I’m going to share my new Bing ads strategy. This strategy helps me to optimize my CPC on Bing ads network. bing tutorial bing ads 2017 low cpc
Views: 32079 Sean Bagheri
Google AdWords - How To Get No.1 Ad Position With The Lowest CPC!
Google AdWords - How To Get No.1 Ad Position With The Lowest CPC! *************************************************** FREE GOOGLE ADWORDS VIDEO TRAINING HERE: https://goo.gl/1WqZf2 ************************************************** If you are running a campaign on Google AdWords, then Quality Score and Ad Rank are important in maximising the performance of your Google AdWords campaign. In this blog post & video, I’m going to de-mystify some key factors on how Google ranks the ads, calculates your CPC and how you can get higher Ad Rank by paying the least Cost-Per-Click (CPC)!! There are 3 major metrics you need to understand first. Quality Score Ad Rank CPC Let’s define each metric first. What Is A Quality Score? As per Google AdWords Help Centre, Quality Score is defined as “an estimate of the quality of your ads, keywords and landing pages.” Quality Score is Google’s rating of the overall user experience that your landing page/s and ad/s gives when users search for your keyword or keyphrase. The higher the Quality Score, the cheaper the Cost-Per-Click (CPC) and higher Ad Rank you will get. Read the full blog post here: https://goo.gl/hX4UcG #googleads #googleadwords #digitalmarketing #sfdigital ***Connect with us*** LinkedIn: https://www.linkedin.com/in/uzairkharawala Twitter: https://twitter.com/sfdigital Facebook: https://facebook.com/sfdigitalstudios Google+: https://plus.google.com/+SfdigitalCoUk1 Website: https://www.sfdigital.co.uk Video Transcript Hello. Would you like to pay the lowest cost per click for your Google AdWords ads and get the highest ad position. Keep watching and I'll show you how. Hello I'm Uzair. And in this short video, I'm going to show, you how you can increase your quality school pay less for your cost per click and increase your ad rank all at the same time. Now most people or most advertisers think that bidding more aggressively or throwing more money at Google will get them ranked higher in the ads. But that is not the case. Well, Google will gladly take your money but you will not get the highest rank position. And even if you do get the highest ad rank, you'll be paying so much that your budget is going to get depleted very very quickly everyday and your competitors' ads will show longer than yours because your budget will keep on running out. So what's the formula of running your ads all day long, not depleting your budget, paying less for your cost per click. And getting ranked higher in the ad bidding option. So first you need to understand. Quality Score of your keywords. Most people don't know what Quality Score is and don't pay too much attention to it. Well it is one of the most important factors in Google AdWords and you've got to pay very very close attention to the Quality score so that you can get the maximum benefits out from out of Google and from AdWords. First I'm going to show you where you can find your Quality Score of your keywords in your Google AdWords dashboard. So here I am in my dashboard and you can see the column for Quality Score is over here. But if you can't see this column in your dashboard then what you need to do is to go to the modify columns. And then Attributes and you will see that yours is not checked. And so you need to check it. And you can then say it as a custom column set and I usually save my columns so that I don't have to keep on going in here and checking all the columns which I need for my AdWords account. I'm going to cancel that. Let's go back to our presentation. OK. We're back in here. So let me explain a little bit more about the Quality Score. Each keyword has got a Quality Score between 1 and 10 - 1 being the worst and 10 being the best, you want to be as high as possible. But it doesn't happen straight away. It gradually improves and quality score is mainly dependent on three things, the relevancy of your keywords, the ads and also the landing page experience. So between these three factors Google then calculates the quality score of that keywords. If you are let's say advertising for green apples you need to make sure that your ad has got green apples on it and runs them to clicks on your ad and goes to your landing page. You are selling green apples and not red apples. And that's what Google wants to be certain about is that the keyword, ad and the landing page are all relevant to each other. So Google gives a benchmark of quality score of 5. So you want to be starting at least at five and anything lower than that you need to pay a little bit more attention as to how the ad has been written and whether that the quality keyword is relevant to the landing page or not. So anything lower than that you need to start working on it. But, here's the big problem, if your Quality Score is down below over here between 1 and 4 then you are going to pay a lot more than you should be and if you are up there...
Views: 51800 SF Digital Studios
Google AdWords Bidding Strategies | AdWords Campaign Settings Telugu Class 07
adwords account settings, adwords ads, adwords campaign settings, adwords campaign types, adwords login, adwords platform, free google adwords, how to setup a google adwords campaign, which adwords campaign settings should sarah, Understanding Bid Strategies Insights on the AdWords Auction Google Adwords Bidding Options Simplified Google Adwords Bidding Tutorial 2017 Basic Adwords Bidding Strategy AdWords Campaign Settings Best Practices ******************************************************************** VLR Training is the Best Software Training Institute offers online and class room training on various technologies like 1.Digital Marketing 2. Data Science 3. AWS 4.Angular JS 5. RPA Tools Automation Anywhere 6.Blue Prism 7.Uipath 8.Web Server 9.SOA etc from Hyderabad India with Real Time Experts. Mail us your requirements to [email protected] Contact us 9059868766 For more Details Click here http://www.vlrtraining.in/ ******************************************************************** 1.Digital Marketing Demo https://goo.gl/XPd1sQ Register now:https://goo.gl/GBWfFc 2.DataScience Demo https://goo.gl/joVqyi Register Now:https://goo.gl/76rENn 3.AWS Demo by Chandra https://goo.gl/GZ7TB2k Register Now: https://goo.gl/d5PWZ6 4.Angular JS Demo 9059868766 https://goo.gl/5qbjbK Register now:https://goo.gl/QZ4Qa7 RPA Tools 4.UI Path Demo https://goo.gl/SV21G1 Register now https://goo.gl/oeg1XN 5.Blue Prism Demo https://goo.gl/pPJ6oc Register now https://goo.gl/LSLLKE 6.Automation Anywhere Demo (Morning Batch) https://goo.gl/5JwA3c Register now https://goo.gl/kpjnmg Automation anywhere Demo (Evening Batch) https://goo.gl/eQc8VE Register now https://goo.gl/kpjnmg 7.Oracle Web Logic Server Demo https://www.youtube.com/watch?v=CZd9X_-YZ-c ----------------------------------------------------------------------------------------- Like us on Facebook page VLR Training https://www.facebook.com/VLRtrainingHyderabad/ ----------------------------------------------------------------------------------------- Follow us on Twitter https://twitter.com/VlrTrainingKphb _
Views: 1541 VLR Training
What is Bidding Strategies & Ad Rotations in Adwords in Telugu Digiview Technologies
Adwords లో బిడ్డింగ్ స్ట్రాటజీస్ & యాడ్ రొటేషన్స్ ఏమిటి What is Bidding Strategies & Ad Rotations in Adwords in Telugu Digiview Technologies https://www.facebook.com/groups/digiview Follow Me : https://twitter.com/saicharanpammi Link Me : https://in.linkedin.com/in/charanpammi Add me : https://plus.google.com/+saicharanreddy Like me : https://www.facebook.com/Charanpammi/ Like us at : https://www.facebook.com/DigiViewtechno Join us at : https://plus.google.com/1129175889172... Follow us at : https://twitter.com/digiviewtechno Website : http://www.digiviewtechnologies.com Call us at : +91 8499934357 [email protected] Digiview Technologies is a Small Start up Mainly Focus on Digital Marketing, Blogging,Website Development, SEO, Online Money, Affiliate Marketing in Ongole. Searches Related to This Video : Adwords in Telugu, Adword Bidding strategies , sem in telugu, google adwords in telugu , Adrotations in telugu ,Digiview Technologies , Ongole , Digital Marketing Company
Views: 1138 DigiView Technologies
5 Tips For Increasing Your Google Adwords Quality Score | Save Money on Your PPC Ads
Want to pay less per click for your google adwords campaigns? Here are 5 tips to improve your adwords campaigns. Subscribe here to learn more of my secret SEO tips: https://www.youtube.com/subscription_center?add_user=neilvkpatel Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog/ Summary The higher your Google AdWords quality score, the cheaper you're going to be paying per click. The way Google AdWords works is every time someone clicks on your ads; you pay money. So if you want to improve your quality score, you have to do a few simple things. Number one, target very specific keywords. Don't do broad match. If you go after particular keywords by doing the exact match, what'll happen is your ads will only show up for that particular keyword or phrase. When you go too broad, you're going to end up paying more per click because Google's going to be showing your ads to a lot of people who aren't clicking. The next tactic that you need to be following is negative keywords. For example, let's say you're selling computers. When someone types in Apple because you're also a reseller of Apple computers, you may want to add the negative keyword of food. Because if you show up for ads related to Apple and someone's looking for the food, you're going to be wasting money per click, your quality score is going to go down, and your ad costs are going to go through the roof. So make sure you add in negative keywords. Third, group your ppc keywords. What I mean by grouping is a lot of your keywords are similar to each other. Put those in one group. So the higher your click-through rate, the cheaper your ads will be. And the higher your click-through rate, the better your quality score is going to be. The fourth tip I have for you continues to optimize your ad text. If your ad texts get more click-through than the competitors, your cost per click is going to go down, and your quality score is going to go up. By testing, you're going to be able to figure out what works and what doesn't work. If you're unsure of this, look at your competitors. Type in a keyword. You can see the ad texts that other people are using at the top. Usually, the people at the top have appealing ad text and which is getting a ton of clicks. If you can't find a ton of examples when you're searching a keyword, go to SEMrush, put in a keyword, and it'll show you the history of all the people who have been bidding on that keyword and what their ad copy was. Last but not least, optimize your landing page. If your landing page is fantastic when people go click through on your ad, go to your landing page, and buy, your quality score is going to go up. If your landing page sucks and people keep bouncing back off, well, Google's going to ding your quality score. The way you can landing page is, A, put your keywords on that landing page. So if someone Googles the keyword marketing and your landing page also shows marketing, you're much more likely to keep the visitor on there and convert. B, continually run tests using Crazy Egg. Using Crazy Egg, you can see where people are getting stuck on your landing page, what they like, how far down they're scrolling, and what you can improve on that page to create a better user experience. That's it. Follow all those techniques and tactics, and you're going to be able to improve your Google AdWords quality score and your inbound marketing efforts.
Views: 96952 Neil Patel
AdWords Bidding - Never Overbid or Underbid Again With This Formula
Most people don’t actually know what their target Adwords bid should be. It’s very likely right now, that almost all your bids are either underbid or overbid. What this means, is that we’re hurting our ROAS or our sales volume. Be sure to get your copy of the bid calculation spreadsheet here: http://bit.ly/2Jk0HTI =================================== Interested in a Free PPC Audit? See how Search Scientists can help improve your paid traffic and help you meet your PPC goals: http://bit.ly/2LNvA0X. =================================== For more insightful videos on all things Paid Traffic, subscribe to the Search Scientists channel: https://www.youtube.com/channel/UCLsVQu0iM6ImsCG1rM28UFQ?sub_confirmation=1 Also, check out our blog for PPC tips that help break sales records: https://www.searchscientists.com/blog =================================== We won’t mind if you follow us on: Facebook: https://www.facebook.com/SearchScientists LinkedIn: https://www.linkedin.com/company/search-scientists Twitter: https://twitter.com/PPCScientists Instagram: https://www.instagram.com/SearchScientists ===================================
Views: 585 Search Scientists
Advanced Google Shopping Campaign Optimization (PLAs)
Watch Mike's new video to learn how to take your PLA campaigns to the maximum level with some easy-to-apply strategies. Reverse engineer your campaigns' optimization priority by using the 3/2 Campaign Model.
Views: 17166 Drop Ship Lifestyle
How To Set A  Flexible Bid Strategy For Your Google Adwords Keywords
Lear how to how to set a flexible bid strategy for your google adwords keywords and get high traffic to your website. With you set a proper bid for your keywords, it's not only save your money but also increase traffic to your website. Follow Me On Social Media For More Videos Twitter: https://twitter.com/1st_Ddreams Facebook: https://www.facebook.com/1stDigitalD
Views: 202 1st Digital Dream
How to lower your cost per click in Google AdWords
Are you struggling to understand how to advertise in Adwords without spending a fortune? Maybe you have great creative ads, but they are just not performing well. In this video we'll show you advertising tactics and strategies for Adwords that will drive your cost per click down lower than you thought possible. Make advertising succeed with 5 simple strategies in this beginners guide to advertising. Key topics covered in this episode: How to write exciting ads using magnetic headlines. Great entrepreneur advertising strategies like using single keyword ad groups and split testing for performance. —— ►Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere —— Resources in this video: 00:16 - Invest in learning how to write a better headline. 00:51 - How to use copyblogger.com to learn how to write headlines 01:10 - What is Broad match? 01:55 - How to use single keywords ads 02:50 - How to use conversionxl skag 03:20 - How to create a great landing page ---- Tune into the playlist for more tips and marketing tactics on how to advertise startups - it's a comprehensive small business advertising tutorial! https://www.youtube.com/playlist?list=PLWSSOx1A_2vUmK9shE9wXLGDgksbWBjfU ———— For more quick business tips and startup success strategies check out our podcast in iTunes and everywhere else at: http://www.growtheverywhere.com Leave some feedback:  • What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below.  • Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. Connect with Eric Siu:  • Growth Everywhere Podcast - http://www.growtheverywhere.com/  • Marketing School Podcast - https://www.singlegrain.com/marketing-school-podcast/  • Single Grain - Digital Marketing Agency - http://www.singlegrain.com/  • Twitter https://twitter.com/ericosiu -~-~~-~~~-~~-~- Please watch: "$300 to $3 Million in Less than 10 Years - What You Can Learn From This Restauranteur Prodigy" https://www.youtube.com/watch?v=YeKxOPGK8H8 -~-~~-~~~-~~-~-
Complete Guide For Google Adwords Geotargeting Or Location Targeting Setup, Bid Strategy
google AdWords Geotargeting or Location targeting is a good way to display your ads on those location where you want to display your ads. You can target those location where you are expecting business. Geotargeting or Location targeting is depend on your business need like which type of business, local or global or within a particular country. Through google Geotargeting option you not only can save your money but also spend those to a proper location so that you can increase your ROI. Follow Me On Social Media For More Videos Twitter: https://twitter.com/1st_Ddreams Facebook: https://www.facebook.com/1stDigitalD G+ Page: https://plus.google.com/u/0/104678613844233766287
Views: 605 1st Digital Dream
The Four C’s Of PPC (CTR, CPC, CPA And CR)
Let's Make Your Business Digital With Lapaas. Join Our Most Advanced Digital Marketing Course. That will cover 23 Modules of Business And Digital Marketing like SEO, SEM, Email Marketing, Social Media Marketing, Affiliate Marketing , Digital Identity Creation, blogging, advanced analytics, blogging, video production, Photoshop, business Knowhow, etc To Know More Call +919540065704 or Visit https://lapaas.com/ Lapaas - Best Digital Marketing Institute 455 Shahbad Daulatpur, Delhi-110042 Nearest Metro Station Samaypur Badli Or Rithala Share, Support, Subscribe!!! Youtube: https://www.youtube.com/IntellectualIndies Twitter: https://twitter.com/Intellectualins Facebook: https://www.facebook.com/IntellectualIndies Facebook Myself: https://www.facebook.com/princesahilkhanna Instagram: https://www.instagram.com/intellectualindies/ Website: sahilkhanna.in About : Intellectual Indies is a YouTube Channel, Intellectual Indies is all about improving Mentally, Emotionally, Psychologically, Spiritually & Physically. #DigitalMarketing #DigitalMarketingSeries #Lapaas
Views: 51546 Intellectual Indies
How To Automate Google Adwords Keyword Bidding Based On Average Position
[updated] See the newer video for how to set this up in the new interface https://www.youtube.com/watch?v=zDRSurzYk2I&t=138s --------------------------- Set this bidding strategy up on the keyword level and you won't have to worry about paying to much per click or risk falling to the bottom of the page. This bidding strategy takes the hassle out of checking and adjusting your keyword bids. In this video I show you how to set it up.
Views: 993 David Edwards
How To Plan Best Keywords For Google Adwords(PPC) | Strategy For The Success 2018
How To Plan Best Keywords For Google Adwords(PPC) | Strategy For The Success In Hindi 2018 In this video i am teaching you about keyword planning by using keyword planner tool in Hindi. in my last video i talked about google adwords search network campaign and now i am going to tell the best strategy which you can use to find out best keywords for your ads and website. I hope this video will help you in learning and understanding keyword planner if you want me to make video on any other topic on google ads please comment it and do not forget to watch my other videos on facebook ads. __________________________________________ LIKE***SHARE***SUBSCRIBE _____________________________________________________ Subscribe My Channel: http://bit.ly/2uLuw8E __________________________________________________ Follow Me:- Facebook: https://www.facebook.com/RealA3Brothers/ Instagram: https://www.instagram.com/akash0singh0/ Twitter: https://twitter.com/IAmA3Brothers ____________________________________ If You Like This Video Then Please Share It & Subscribe To My Channel For More Funny Videos
Views: 7020 A3 Brothers
5 Ways to Make Google AdWords More Profitable (Improve Your CTR!)
A simple way to reduce you Google AdWords cost is by improving your click through rate. Subscribe here to learn more of my secret SEO tips: https://www.youtube.com/subscription_center?add_user=neilvkpatel Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog/ The way Google AdWords works is that if you ad gets 10 times more clicks than your competitor, even if you are paying less, they are more likely to show your ad at the top because in total Google will make more money from you. So if you want to improve your CTR you need to: 1. Use SEMrush - put in keywords and competitors in SEMrush. This will show you the ad text your competitors are using. If your competitors are constantly using a specific ad text, it usually means it converts well for them. 2. Create better copy than your competitors - look at what they use and try to come up with better variations. 3. Use keywords within your copy - if you include the keyword people are searching for in your ad copy you are more likely to get clicks. The copy needs to sound good, just adding a keyword isn't enough. 4. Start day parting - if you are in the B2B space people are more likely to become customers during normal business hours. So only show your ads when your ideal customers are online. For the B2C space, you can consider running your ads during all hours of the day. 5. Geo target - if you are only doing business in a certain region, then show ads only within those regions. This will help increase your overall CTR, which will reduce your ad costs.
Views: 59580 Neil Patel
Adwords Tutorials - Google Adwords Bidding Strategy Tutorial - Rakesh Tech Solutions
Learn Google Adwords Bidding Strategy Tutorial , How to Fix Groups And Keywords #rakeshtechsolutions Follow - Rakesh Tech Solutions - https://goo.gl/gtEjfk Follow on Pages - Facebook - https://goo.gl/M7rakW Linkedin - https://goo.gl/OpbX7J Google+ https://goo.gl/9dleXa #RakeshTechSolutions is one of the Best and Professional #WebDesigning, #Development And Digital Marketing Platform among them with more than 7 years of strong web development And #DigitalMarketing experience, which has gained in depth knowledge in Web Development & Designing by considering high expertise skills, designing, and extreme potential to make the Designing and Development of Website at best. Being a Leading #SEO Company in Hyderabad, we always focus on developing the website with SEO (Search Engine Optimization) standards that will compatible with all popular search engines. For More Details - [email protected] Call -+91 - 8801455157 More Details - https://goo.gl/s55FIU Digital Marketing | SEO | SMO | SEM | SMM | Email Marketing | SMS Marketing | Video Marketing | Image Marketing | Rakesh Tech Solutions | #youtube | Facebook ads Digital Marketing,SEO , SMO , SEM , SMM , Email Marketing ,SMS Marketing , Video Marketing , Image Marketing ,Rakesh Tech Solutions, #youtube #affiliatemarketing
Views: 141 Digital Rakesh
Setting Mobile Bid Adjustments in Google AdWords
Learn all about mobile bid adjustments in Google AdWords, including how to increase and decrease your mobile bids, how they impact campaign and ad group bids and Google recommendation for setting your mobile bid adjustment. JOIN MY FREE GOOGLE ANALYTICS COURSE: http://lovesdata.co/rJ0WL SUBSCRIBE FOR MORE VIDEOS: http://www.youtube.com/subscription_center?add_user=lovesdata JOIN THE CONVERSATION! Twitter: https://twitter.com/lovesdata Facebook: https://www.facebook.com/LovesData/ LinkedIn: https://www.linkedin.com/company/loves-data Google+: https://plus.google.com/+LovesData Welcome to my YouTube channel! I'll be teaching you how to get the most out of your data to improve your website and online marketing, with a focus on Google AdWords and Google Analytics. Thanks for your support!
Views: 1378 Loves Data
Google Adwords Bidding Options Simplified
Google Adwords Bidding Options Simplified for absolute beginners to Ad Words PPC https://youtu.be/62fMPrsuJ0M advertising More Google Adwords Tutorials for Beginners 2017 related lessons can be found here: https://www.youtube.com/channel/UCgl9rHdm9KojNRWs56QI_hg https://support.google.com/adwords/ https://www.youtube.com/playlist?list=PLvY3VKvXDMypgg7RcQpKYLLr_wrfFn0RH Google Adwords Tutorials for a Beginner 2017 video lesson https://youtu.be/TWvCiW4_Gmg highlights additional AdWords tips and tricks Google Adwords Tutorials for Beginners 2017 - Lesson 1 highlights https://youtu.be/zeju7y_4evo useful insights for PPC Advertising using Google AdWords Google Adwords Tutorials for Beginners - Important Settings https://youtu.be/eR3VX3Mp-l4 Google Adwords Tutorials - Display Network explained https://youtu.be/qVwJVQGhgpM in this video lesson Google Adwords Match Types Revisited https://youtu.be/4ThUiIESAaE and simplified lessons for beginners Google Adwords AdRank explained by #RankYa #SEO #Google Adwords Professional https://youtu.be/jg8SUtDlN30 Google AdWords Sample Account Structure https://youtu.be/Ve_q9pk-3sA video tutorial for Pay Per Click PPC Ads Thank you for sharing RankYa SEO Blog content https://www.rankya.com/ Like us at https://www.facebook.com/rankyaseo for more useful search engine optimization and online marketing related video tutorials
Views: 1514 RankYa
Adwords News - Maximize Conversions With Smart Bidding
For digital marketing visit http://ethicalmarketingservice.co.uk Twitter: https://twitter.com/EMS_TG Facebook: https://goo.gl/4qZcAY Google+: https://goo.gl/nzleFr Instagram: https://goo.gl/qy7Fqt Pinterest: https://goo.gl/qLc4DI Soundcloud: https://goo.gl/lNcXT2 Article Link: https://adwords.googleblog.com/2017/05/maximize-conversions-with-smart-bidding.html
adwords cpc - enhanced cpc bid strategy -- google adwords
AdWords Agentur: http://betrakon.de/ Telefon: +49 69 87004641285 adwords cpc - enhanced cpc bid strategy -- google adwords. google adwords keyword max cpc - scott le roy marketing. top adwords ppc (pay per click) advertising campaign budget tips. dennoch solltest du wissen dass die performance von adwords auch an anderen dingen hängt wie zum beispiel der webseite. learn about cost-per-click (cpc) bidding in adwords and choose the bid strategy that’s right for you: the automated maximize clicks bid strategy or manual bidding. bei cpc-geboten können sie einen maximalen preis festlegen den sie für einen klick auf ihre adwords-anzeigen zu zahlen bereit sind. técnica para determinar el cpc máximo que debo usar en un principio.. 0: understanding cpc and cpm. ask adwords: cost-per-click, keyword tips, analytics bounce rate. 😀 check out our website () and our blog () if you want more tutorials related to digital marketing ppc facebook ads google adwords or instagram ads... learn how to use google adwords to set up enhanced cost per click bid strategy. ganz klar ist auch dass es keine zahl x gibt um die adwords kosten zu beschreiben. ich erkläre dir die direkten & indirekten kosten von adwords und versuche damit die frage zu beantworten: wie teuer ist adwords?.. ❗aktuell schreibe ich an einem ebook für adwords: 50 adwords tipps und tricks. ein anderer (oft unterschätzter) punkt wenn du adwords kampagnen optimieren willst ist die regelmäßigkeit der optimierung. i hope that by honestly sharing my experience using google adwords with you that you will be able to get started with fewer mistakes than i made accept the problems you have with more grace than i did and reach your full potential on google adwords much faster than me.. learning google adwords has been an amazing journey for me and i am honored you are thinking about joining me in that journey today! weitere informationen in der adwords-hilfe unter:... para saber mais sobre o adwords acesse nossa central de ajuda em: . entenda o cpc otimizado: adwords em 2 minutos. how to lower your google adwords cost per click. oft werden nur die direkten kosten gesehen aber auch kosten für die webseite (optimieren) sind wichtig und fallen auf die performance von adwords zurück. - section 16: retargeting and display ads with google adwords and google analytics.. joe and alex answer your questions from social media in this episode of the ask adwords show. - section 8: optimizing for conversions using google adwords cost per conversion data..
Views: 23 Shane Gil
How to set up Target ROAS in Google AdWords
Optimize for ROAS in this AdWords bid strategy tutorial AdHawk is the easiest way to manage your digital advertising (Google AdWords, Facebook Ads, Bing Ads, Instagram Ads, etc). Subscribe for more! http://bit.ly/AdHawk For latest digital marketing news and tips: Blog: https://blog.tryadhawk.com/ Email: [email protected] Facebook: https://www.facebook.com/AdHawk-1094583727235450/ Twitter: https://twitter.com/adhawk Jobs: https://angel.co/adhawk Instagram: https://www.instagram.com/adhawk/ About AdHawk: AdHawk is the easiest way to manage your digital advertising across all platforms (Google AdWords, Facebook Ads, Twitter Ads, Bing Ads Instagram Ads). AdHawk aggregates your data and puts it into one dashboard that updates in real-time. It then gives you optimization tips that you can accept or reject in one click. On this channel, you will find how-to videos and easy to follow walkthroughs on how to set up your digital advertising campaigns. Always feel free to reach out to us as [email protected] We love hearing about your digital advertising stories and ways we can help! Video Notes:
Views: 2211 AdHawk
How to Skyrocket Your Google Adwords ROI | PPC Advertising Tips
Are you spending money on google adwords? If so, here's a step by step formula on how to make the ads more profitable. Subscribe here to learn more of my secret PPC advertising tips: https://www.youtube.com/subscription_center?add_user=neilvkpatel Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog/ The first thing I want to educate you about is SKAG, Single Keyword Ad Group. If you have a hundred keywords in one ad group, what's going to happen? Your ad text isn't going to be related to all of those keywords. But on the flip side, if you only have a handful or one keyword related to one ad copy, what's going to happen? That ad copy is going to be so relevant to that keyword, that you're quality score's gonna skyrocket, people are going to click on it, you're going to save money, and you're going to convert better. So instead of writing the same ad text for hundreds and hundreds of keywords, write the same ad text for one keyword, or a handful of keywords max. But, ideally, just one keyword. That way, it's specific each and every single time to the keyword you want to bid on. The second thing I want to teach you about is a landing page optimization. Why does AdWords ROI have to be related to your ads purely? That's a bunch of BS. That's what everyone thinks, oh we have to fine-tune our ads and keep tweaking and adjusting our bids. And, yes, I'm not saying you don't have to do that. But, you're going to cap out on optimizing your ads. Eventually, the real ROI is going to be your landing page, your product that you're selling, the offering that you're going to make. Also, optimize that landing page. And the way you do that is you install Crazy Egg. With Crazy Egg, it'll show you how far people scroll down, where they click, they provide you with reports like heat maps. You've heard me talk about Crazy Egg tons and tons of times. Of course, I wouldn't be talking about it if it didn't benefit you. Plus, I also own the company, so that's a plus for me as well. But check it out, it's useful. Once you have all of that running, you'll get reports on where people are clicking and engaging with your landing page. Then you'll want to run A/B test with Craz Egg and you can do that through the WYSIWYG Editor. Make some tweaks, some changes, and then boom, start running some tests, and you can optimize your conversions. Because you know what, if you keep paying a dollar per click from AdWords, and in general, you're only getting one lead or one sale out of a hundred clicks, you're paying $100 per conversion. But if you can optimize your conversion on your landing page by four times using Crazy Egg, or any other A/B testing tool out there, right, you don't have to use Crazy Egg. Now you're paying $25 per conversion. You see how that's a drastic difference for inbound marketing? And that happens a lot. Countless times. I see it day in and day out. A lot of people just focus on their ad campaigns, and they forget about their landing pages. To do well, you have to do both.
Views: 24390 Neil Patel
Adwords First Page, Top Page & First Position Bid Estimates
How to check First Page, Top Page & First Position Bid Estimates in Google Adwords. You can improve keyword bid. Learn advance techniques to optimize keyword bid.
Views: 677 Saurabh Rawat
CPA Bidding VS Enhanced CPC
In this video I'm showing results from testing Enhanced.CPC vs. CPA Bidding for a single campaign in the lead gen space. Only discussing these macro bidding strategy results in this video. CPA results were are great and allowed client to scale this single campaign from: $23.7K to $59.8K 167% increase in conversions 33% increase in CTR CPA 5% CPA drop Campaign: Search - Super tight ALPHA/SKAG build EM.
Views: 1312 Nathan Talghani
Google AdWords: How to Adjust Bids for Demographics, Ad Schedule, Location and Device
If you need help with a specific issue and want me to personally take a look at your setup, I can help! Check out the 'My Services' section of my blog: https://amarketingessentials.com/my-services/ How to customize device usage: 1:11 How to customize ad schedule: 4:12 How to customize location: 6:11 How to customize demographics: 7:26 Hey all! In this video, I tell you how to actually apply the changes to our account based on the data we looked at in the previous video (https://www.youtube.com/watch?v=jK4wL2tWHN0&list=PLS46f4aLJ2hNH0RJi21DWAXeCdCT1Lhy6&index=8&t=25s). There is a lot of information we need to filter and maximize our profitable areas, and remove or change our least profitable ones. In this video, we look at device, demographics, location, and ad schedule changes that we can make upon finding out that a certain area works better for us than another! - Changing device settings: to change these, you will have to go into your campaigns list, and then click on settings. From here, you should click on the 'devices' tab, and this is where we can change our settings for devices. Suppose from our previous video, we have determined that you are getting 100 clicks to your desktop view website, and 10 conversions. Let's suppose you are also getting 200 clicks to your mobile view website, and getting 0 conversions. Should you keep on spending money on mobile clicks? I would argue no. You may want to remove the mobile device entirely from being seen by your customers (you cannot 'remove' a device, so we will need to work around that by adjusting our bids). But I would also advise against that as you would be losing a lot of valuable traffic. What I would suggest is for us to actually decrease the bid of our mobile device to -100% until we fix whatever it is seems to not be working properly for us on our page. So in order to change the settings here, we need to adjust the bids. Decrease the bid to lessen the chance your ad will be seen, and increase the bid to increase the chance it will be seen. You will be paying more for bids you increase however, so keep that in mind when you increase bids for a specific device! - Changing demographics: to change these settings, we would have to go into the 'audience' tab, and add 'ad retargeting' to a specific ad group. You can change the age and gender by checking whatever group you want to see your ad, and unchecking whatever group you don't want to see it. After you do that, you should be able to see the new list on the same page below the settings. Don't be intimidated if it shows way more results than you would expect. Focus only on the ad group that actually had the changes applied to it and you should see your new list there! - Changing location settings: to change these settings, you would follow the same steps as for device settings, but click on the 'location' tab instead. From here on, you can also either adjust the bids (up to 90%), or completely remove or add a certain geographic area. - Changing ad scheduling: to change these settings, you would follow the same steps as for device settings, but click on the 'ad schedule' tab instead. From here on, you should be able to also either adjust the bids (up to 90%), or add/remove certain times. If you found that your ads run the best on Mondays from 8-10 am and then from 12-2 pm, you can set those times by clicking on '+add'. That's it! Please subscribe and stay tuned for future videos where we go over the technical how-to's and dig deeper into other affiliate marketing tools! If you are interested in ClickFunnels, or want to learn more, feel free to check out their free 14-day trial under my affiliate link at: https://tinyurl.com/14-day-free-clickfunnels-trial If you like GetResponse and want to learn more, try out their 30-day free trial under my affiliate link at: http://www.getresponse.com/index/Ambition If you are interested in ClickMagick, or want to learn more, feel free to check out their free 14-day trial under my affiliate link at: http://www.bestlinktracker.com/ClickMagick/yt Here is my Namecheap affiliate link as well if you want to buy one of their really cheap domains and/or private email: https://www.namecheap.com/?aff=108439 Thanks for watching, and I'll see you in the next video!
Changes in Google AdWords & Enhanced Bidding - The Paid Search Podcast
In this week's episode Chris Schaeffer and Jason Rothman discuss the new AdWords interface that is currently in alpha. We also talk about the new enhanced CPC bidding changes in AdWords. Chris & Jason are the co-hosts of The Paid Search Podcast. Learn about Google AdWords and paid search marketing through the weekly podcast. Learn more at http://www.paidsearchpodcast.com

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