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Videos uploaded by user “Measureschool”
Quick Google Tag Manager Introduction | Lesson 1
 
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http://www.measureschool.com/lesson1 This is our first lesson of the Google Tag Manager for Beginners training series. Today, we will give you a quick introduction to Google Tag Manager. You will discover why it makes sense to install, what marketing tags are, and how you can quick deploy them with GTM. GTM Ressource Guide: http://measureschool.com/guide Next lesson: https://www.youtube.com/watch?v=miTcZvsv4B0 LET'S CONNECT -- https://www.facebook.com/measureschool -- https://twitter.com/measureschool . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 154719 Measureschool
How to install Google Tag Manager on Shopify
 
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Is your GTM installed on Shopify correctly? Or are the checkout pages missing? In this video we are going to install GTM on your Shopify store including the Checkout pages so you can make use of the Tag Management system from Google. In this video we’ll show you how it’s done. #Shopify #GoogleTagManager #GoogleAnalytics 🔗 Links mentioned in the video: Shopify: https://www.shopify.com/ Shopify official Help for GTM: https://help.shopify.com/manual/reports-and-analytics/google-analytics/google-tag-manager Trying to install GTM on Wordpress? https://www.youtube.com/watch?v=ppOPx_M74bo 🎓 Learn more from Measureschool: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👍 FOLLOW US Facebook: http://www.facebook.com/measureschool Twitter: http://www.twitter.com/measureschool
Views: 9443 Measureschool
Google Tag Manager Button Click Tracking (2018 version) for Google Analytics, Facebook and AdWords
 
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Tracking Button Clicks used to take serious technical chops to pull off. If you have Google Tag Manager installed you simply need to follow a few steps and will be able to send Events to Google Analytics, Facebook and AdWords. In this video you are going to learn the 4 steps you need to follow to setup your Events correctly with Google Tag Manager The Steps are: 1. Setup a generic Click Trigger 2. Perform the Click to see what GTM picks up 3. Inspect the variables and refine your Trigger 4. Connect your Trigger to a Tag (such as Google Analytics, Facebook, AdWords and more….) #ButtonClickTracking #GoogleAnalytics #GoogleTagManager 🔗 Links from the video: GTM Event-Tracking Playlist: https://www.youtube.com/watch?v=b48PbFCNyOM&list=PLgr_8Hk8l4ZHqk0w9OU2IypiZsH2qqdoS&index=1&t=0s GTM for Beginners series: https://www.youtube.com/watch?v=WCmdRivjvRk&list=PLgr_8Hk8l4ZEY-rBGG99Y9V10Dc7g7cHt 🎓 Learn more from Measureschool: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👍 FOLLOW US Facebook: http://www.facebook.com/measureschool Twitter: http://www.twitter.com/measureschool
Views: 47456 Measureschool
Quick Google Analytics Introduction [Lesson 1]
 
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Google Analytics is the standard Web Tracking tool for website owners. It is very powerful in the measuring, reporting and analysing your data. In this first lesson we’ll discover how it works, what you can do with it and why you should be using it. 🔗 Links mentioned in the video: Google Analytics: https://analytics.google.com/analytics/web/ #GoogleAnalytics #Course #Measure 🎓 Learn more from Measureschool: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👍 FOLLOW US Facebook: http://www.facebook.com/measureschool Twitter: http://www.twitter.com/measureschool
Views: 17729 Measureschool
How to install Google Analytics with Google Tag Manager (2017)
 
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Rarely it is recommended to install the Google Analytics Tracking Script directly onto your website anymore. Nowadays Google Tag Manager is used to deploy tracking codes across your website. In this video I’m going to show you how to install GTM onto your webpage and then deploy Google Analytics pageview tracking through it. #Measure #GoogleTagManager #GoogleAnalytics 🔗 Links mentioned in the video: GTM installation on Wordpress: https://www.youtube.com/watch?v=ppOPx_M74bo GTM installation on Shopify: https://www.youtube.com/watch?v=--d16uOgpeg GTM installation on Squarespace: https://www.youtube.com/watch?v=tmNPJw-YLuQ GTM installation on Magento: https://www.youtube.com/watch?v=ERWVC48s8is 🎓 Learn more from Measureschool: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👍 FOLLOW US Facebook: http://www.facebook.com/measureschool Twitter: http://www.twitter.com/measureschool
Views: 49241 Measureschool
How to install the Facebook Retargeting Pixel with GTM (2018): Part 1
 
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The Facebook Tracking Pixel provides a great basis for our Marketing activity on the Fb Ads platform. Combining the configurations of the Pixel with Google Tag Managers flexibility of deployment let us create a powerful Retargeting and Pixel setup. In this first part of our GTM series, we are going to learn the proper setup of the Base Tracking which will enable you to do simple Retargeting with Facebook. Facebook Pixel Tracking with GTM (2017 version) https://www.youtube.com/watch?v=-tRXxwPGewk How to install the new Facebook Pixel with Google Tag Manager for Conversion Tracking https://www.youtube.com/watch?v=rWSvBZ_uMcE&t=1s #FacebookAds #FacebookPixel #GoogleTagManager 🎓 Learn more from Measureschool: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👍 FOLLOW US Facebook: http://www.facebook.com/measureschool Twitter: http://www.twitter.com/measureschool
Views: 14892 Measureschool
Adwords Conversion Tracking with Google Tag Manager Tutorial
 
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Adwords Conversion Tracking is an important part of any AdWords Campaign. With Google Tag Manager you can easily deploy the code on your website without having to place it in your website code. #AdWordsConversion #AdwordsTracking #GoogleTagManager 🎓 Learn more from Measureschool: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👍 FOLLOW US Facebook: http://www.facebook.com/measureschool Twitter: http://www.twitter.com/measureschool
Views: 49469 Measureschool
Google Tag Manager Button Click Tracking
 
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We’ve updated our Button Click Tracking Tutorial https://www.youtube.com/watch?v=r87A-Ql2czg Google Tag Manager has the great strength of making Click Tracking easy. In this video, I’ll take you through the steps of installing a Click Trigger which you can use to fire a Google Analytics Event Tag or any other tags you might want to deploy (Facebook, AdWords). The steps: 1. Deploy a generic Click Trigger (in Preview mode) 2. See what data is available in DataLayer 3. Redefine your Trigger 4. Build Event Tag There are other resources that you can deepen your knowledge with: http://www.simoahava.com/analytics/trigger-guide-google-tag-manager/ https://support.google.com/tagmanager/answer/3415369?hl=en https://blog.kissmetrics.com/events-in-google-tag-manager/ Slides: http://www.slideshare.net/jaybjay1/google-tag-manager-button-click-tracking Course: http://measureschool.com/youtube more Resources: http://measureschool.com . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 157006 Measureschool
Cross Domain Tracking with Google Tag Manager and Google Analytics
 
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Google Tag Manager has made tracking users across multiple domains simpler. Sometimes you want to store the session inbound from your blog, or from your sales page to your store. This not only helps Google Analytics in determining the routes of traffic, but also making sure not to count another session every time the same user moves between domains. In this week’s video you’ll learn how to track across domains and fire a Google Analytics page view tag. #CrossDomainTracking #GoogleTagManager #GoogleAnalytics helpful Links: https://support.google.com/tagmanager/answer/6164469?hl=en Webinar by LunaMetrics: https://www.youtube.com/watch?v=zDFe4yGxG1g http://www.knewledge.com/en/blog/2013/11/cross-domain-tracking-for-links-with-gtm/ GTM Live Workshops: http://measureschool.com/workshops GTM Ressource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Course: http://measureschool.com/course . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 28422 Measureschool
AdWords Conversion Tracking with GTM and gtag.js?
 
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AdWords switched their Conversion Tracking code to a gtag.js option. How do you install this with Google Tag Manager? In this video we are going to explain why this was changed, how you can find the ConversionID and Conversion Label in the code and why you should install the Conversion Linker tag additionally. #AdWordsConversion #GoogleTagManager #gtagjs 🔗 Links mentioned in the video: SearchEngineLand: https://searchengineland.com/google-analytics-adwords-response-apple-intelligent-tracking-prevention-282233 🎓 Learn more from Measureschool: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👍 FOLLOW US Facebook: http://www.facebook.com/measureschool Twitter: http://www.twitter.com/measureschool
Views: 12979 Measureschool
How to define an Event Goal in Google Analytics
 
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Event Goals in Google Analytics are not based on the Pageview but on Event Tracking. With Google Tag Manager it’s easier than ever to send in Events in GA and today we want to take a look at how we can setup a Goal based on an Event. #Goals #GoogleAnalytics #GoogleTagManager 🔗 Further resources: Event Tracking with GTM: https://measureschool.com/video/auto-event-tracking-google-tag-manager-lesson-5-gtm-beginners/ Google Analytics Event Goals: http://www.blastam.com/blog/how-to-use-events-goals-google-analytics Google Analytics Event Tracking: https://developers.google.com/analytics/devguides/collection/analyticsjs/events 🎓 Learn more from Measureschool: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👍 FOLLOW US Facebook: http://www.facebook.com/measureschool Twitter: http://www.twitter.com/measureschool
Views: 15382 Measureschool
Track individual users in GA with the User Explorer Report and User ID feature
 
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Can I see what a single user has done on my website with Google Analytics? Now you can. With the User Explorer Report of GA you get an individual view of each user and the actions that he conducted on your website. In this video, we also show you how you can use this report in conjunction with the User id feature. #UserID #GoogleAnalytics #Measure PII viewer for Google Analytics https://chrome.google.com/webstore/detail/pii-viewer-for-google-ana/kocaompbindpaanpabjeeechkofidmbh?hl=en [Course] Advanced Google Analytics integrations measureschool.com/gaadvanced How to track the Client ID in Google Analytics https://www.youtube.com/watch?v=zQ9vudTNoxc [Course] Advanced Google Analytics integrations measureschool.com/gaadvanced GTM Ressource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Course: http://measureschool.com/course . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 24300 Measureschool
Install Google Tag Manager on Wordpress
 
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Wordpress and Google Tag Manager are very popular tools of content publishers today. Wordpress as the leading CMS and GTM as the rapidly growing Tag Management System. Since Google Tag Manager was recently updated and now recommends the implementation of TWO separate snippet, it is time to take another look at how we can implement GTM on a Wordpress Website. GTM PlugIn for WordPress: https://wordpress.org/plugins/duracelltomi-google-tag-manager/ Screaming Frog: https://www.screamingfrog.co.uk/ Install Google Tag Manager (Google Help): https://support.google.com/tagmanager/answer/6103696?hl=en&ref_topic=3441530 Install the new GTM Snippet (Google Developers Guide): https://developers.google.com/tag-manager/quickstart Put it in the Head (Simo Ahava): https://twitter.com/SimoAhava/status/780991587987972096 GTM Ressource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Courses: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ FOLLOW US: http://www.facebook.com/measureschool http://www.twitter.com/measureschool SUBSCRIBE: https://www.youtube.com/channel/UClgi... . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 29253 Measureschool
Google Optimize Tutorial 2017
 
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Google Optimize is the newest addition to the Google Analytics tool set. You can quickly and easily build A/B Tests with a point-and-click editor. Of course it integrates perfectly into Google Analytics as well. In this video, we are going to show you how to install and use it. LINKS Google Optimize: https://optimize.google.com Google Optimize Help: https://support.google.com/360suite/optimize/?hl=en#topic=6314903 GTM Ressource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Courses: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 67481 Measureschool
Setting Up Google Adwords Remarketing Audiences with Google Analytics
 
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Building a remarketing list for Google Adwords is now much easier with the Google Analytics Tracking Tag. In this video we take a look at how you can easily build Remarketing Lists with the help of Custom Segments. #GoogleAdwords #AudienceRemarketing #GoogleAnalytics Use your Remarketing Audiences in AdWords https://support.google.com/analytics/answer/2611291?hl=en [Course] Advanced Google Analytics integrations measureschool.com/gaadvanced Google Analytics Advanced Segments explained | Measureschool https://www.youtube.com/watch?v=AHbPYQbu8Kk&index=8&list=PLgr_8Hk8l4ZHY28V3otkZFeb1KK9HTOSd [Course] Advanced Google Analytics integrations measureschool.com/gaadvanced GTM Ressource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Course: http://measureschool.com/course . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 36560 Measureschool
Outbound / External Link Tracking with Google Tag Manager
 
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Where do your Users drop off your page? Perhaps they clicked an outbound Link which led them to another Website, but also away from yours. Today I will teach you how to track this with the help of Google Analytics and Google Tag Manager. We will install the tracking with GTM and the built-in gtm.linkClick Trigger. This is very comfortable because Google Tag Manager provides us with a built-in Auto-Event Tracking functionality which allows us to register the outbound Link Click without having to deploy any code onto our Web Page. Check it out and subscribe if you like :-) #ExternalLink #GoogleTagManager #Measure helpful Links: Want to track a button instead? Check out: https://www.youtube.com/watch?v=YUKB-1Ay5lY GTM Ressource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Course: http://measureschool.com/course . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 35271 Measureschool
How to add Google Tag Manager to Squarespace
 
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Learn how to setup Google Tag Manager on your Squarespace Website. If you are a user of Squarespace, a CMS and one of Wordpress’ biggest competitors, and you want to get more advanced with your marketing and tracking then there is no way around implementing Google Tag Manager on your site. In this this video, you’re going to learn how to setup Google Tag Manager on your Squarespace site in a few simple steps. #GoogleTagManager #Squarespace #Measure 🔗 Links mentioned in the video: Google Tag Manager: https://www.google.com/analytics/tag-manager/ Squarespace: https://www.squarespace.com Google Tag Manager for Beginners: http://bit.ly/2vr5iJT Install General Page View Tag in GTM: http://bit.ly/2vHOugY 🎓 Learn more from Measureschool: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👍 FOLLOW US FACEBOOK: http://www.facebook.com/measureschool TWITTER: http://www.twitter.com/measureschool
Views: 6899 Measureschool
Google Analytics Advanced Segments explained
 
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http://measureschool.com/video/how-to-use-advanced-segments-in-google-analytics/ Custom Segments can help break down your existing traffic to give you a more relevant view of your data. In this video we take a closer look at how Advanced Segments can help you turn your data into insights. #GoogleAnalytics #AdvancedSegments #Measure https://support.google.com/analytics/answer/3123951?hl=en https://blog.kissmetrics.com/new-google-analytics-advanced-segments/ http://www.kaushik.net/avinash/google-analytics-visitor-segmentation-users-sequences-cohorts/ ******* Free Email course: http://measureschool.com/emailcourse Free Resource Library: http://measureschool.com/resources More Measure Courses: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ ******* . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 12335 Measureschool
Google Tag Manager eCommerce Tracking installation explained
 
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Google Tag Manager has a lot of advantages for eCommerce stores. Once you’ve decided to switch you probably also need to move your existing Google Analytics installation over to GTM. The trickier part is the ecommerce Tracking functionality with Google Analytics. You can’t just migrate over to GTM and expect your old installation to work. You need to install the right dataLayer and transfer the right Variables to make your Tracking installation work. In this video, I’ll show you how to install eCommerce Tracking with Google Tag Manager correctly. I’ll take you through the underlying concepts and what you need to prepare before you can have the data coming in accurately. We won’t cover the enhanced Ecommerce Tracking installation, just the traditional one. #eCommerceTracking #GoogleTagManager #Measure helpful Links: https://support.google.com/tagmanager/answer/3002596?hl=en http://www.simoahava.com/analytics/ecommerce-tips-google-tag-manager/ http://ludismedia.com/en/guide-to-e-commerce-conversion-tracking-using-google-tag-manager/ Slides: https://www.slideshare.net/secret/4OADvXzyutG6nB Course: http://measureschool.com/youtube more Resources: http://measureschool.com . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 89760 Measureschool
Auto Event Tracking in the new version of Google Tag Manager
 
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Auto Event Tracking feature of Google Tag Manager helps in installing events on Buttons or Forms. With the latest GTM version, it has been a lot easier to deploy tags. Let's explore more about this cool feature from this video. More videos: http://measureschool.com Full course on Udemy: http://www.udemy.com/google-tag-manager #GoogleTagManager #AutoEventTracking #Measure LET'S CONNECT -- https://www.facebook.com/measureschool -- https://twitter.com/measureschool . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 51135 Measureschool
GTM Events vs. Google Analytics Events - What's the difference?
 
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What is the difference between Google Analytics Events and GTM Events (also called dataLayer events)? In this video, we are going to discover their differences and similarities and how you can use them correctly in your tag deployment. Add the Event key (Simo Ahava): http://www.simoahava.com/gtm-tips/add-the-event-key-to-datalayer-pushes/ Event Tracking in Google Analytics: https://developers.google.com/analytics/devguides/collection/analyticsjs/events Unlock the dataLayer (LunaMetrics): http://www.lunametrics.com/blog/2013/10/15/unlock-data-layer-google-tag-manager/ GTM Ressource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Courses: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ Follow us: www.facebook.com/measureschool www.twitter.com/measureschool . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 10448 Measureschool
Create and Use UTM Tags for Google Analytics
 
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Using UTM tags correctly will allow you to track the correct mediums, sources, and campaigns where the traffic is coming from in Google Analytics reporting. In this video, I will walk you through the steps needed to ensure you can easily track what sources your traffic is coming from. We also look at how you can use our Measureschool UTM Tool to make creating parameters for your UTM tracking quickly and easily! #GoogleAnalytics #UTMTags #Measure UTM Tool: https://measureschool.com/utmtool/ GTM Ressource Guide: http://measureschool.com/utmtool Course: http://measureschool.com/course . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 24622 Measureschool
Google Tag Manager course: The DataLayer [Preview]
 
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Google Tag Manager uses the concept of a dataLayer to push data and events to a repository and send to all vendors. Check out this video to know where you can easily find dataLayer in Google Tag Manager. This is a Video is part of the Google Tag Manager Essentials training of Measureschool #GoogleTagManager #DataLayer #Measure Link: https://measureschool.com/products/google-tag-manager-essentials-training/ . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 26835 Measureschool
Auto-Event Tracking with Google Tag Manager | Lesson 5 - GTM for Beginners
 
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http://measureschool.com/lesson5 Google Tag Manager for Beginners course (all videos): Learn how to pick up Interactions with Google Tag Manager, forward them on to Google Analytics, and determine how we can see the data in GA. More Interaction Tracking: Button Click Tracking: https://www.youtube.com/watch?v=iaJ9HHvKeL8 Form Tracking: https://www.youtube.com/watch?v=dArRMR1YuCY Outbound Link Tracking: https://www.youtube.com/watch?v=ABo-Sk1QzrQ Form Field Tracking: https://www.youtube.com/watch?v=LxRpvoCSdKg LET'S CONNECT -- https://www.facebook.com/measureschool -- https://twitter.com/measureschool . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 53551 Measureschool
Constant Variables in Google Tag Manager (AnalyticsID)
 
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The most basic Variable type in GTM is the constant Variable. You can save any value in this placeholder and get it returned when it’s called. It is often used for saving strings like the Google Analytics Tracking ID. In this video we will show you how you can create a {{GoogleAnalyticsId}} Variable with Google Tag Manager. #ConstantVariables #GoogleTagManager #Measure Helpful Links https://support.google.com/tagmanager/answer/6106899 GTM Live Workshops: http://measureschool.com/workshops GTM Ressource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Course: http://measureschool.com/course . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 9106 Measureschool
3 ways to view Funnels in Google Analytics
 
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Google Analytics Funnels can be viewed differently in GA itself. In this video, we are exploring the Funnel Visualization view, Horizontal Funnels and Enhanced Ecommerce tracking funnels. There are also Goals Flows and the reversed funnel steps that you could take a look at, but for simplification we have excluded them in this video. Additional Reading: GA Demo Account: https://support.google.com/analytics/answer/6367342?hl=en Regular Expressions in Google Analytics [Video]: https://measureschool.com/video/regex/ Enhanced Ecommerce Funnel Tracking [Video]: https://measureschool.com/video/tracking-funnels-with-google-analytics-enhanced-ecommerce-tracking/ Horizontal Funnels (LunaMetrics): http://www.lunametrics.com/blog/2010/06/04/segment-goal-funnel-google-analytics/ Calculated Metrics in Horizontal Funnels (L3 Analytics): http://www.l3analytics.com/2015/11/03/a-powerful-use-case-for-ga-calculated-metrics/ Google Analytics Help: https://support.google.com/analytics/answer/2976313?hl=en GTM Ressource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Courses: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ FOLLOW US: http://www.facebook.com/measureschool http://www.twitter.com/measureschool SUBSCRIBE: https://www.youtube.com/channel/UClgihdkPzNDtuoQy4xDw5mA?sub_confirmation=1 . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 20465 Measureschool
How to add Google Analytics to your Shopify Store
 
02:45
Learn how to setup Google Analytics on your Shopify Store. Google Analytics is a must-have for every ecommerce store out there. The insights it provides contains a lot of information about your site, your visitors, where they came from and what they want. In this video, we'll show you can easily set up Google Analytics on your shopify store in a few clicks. #GoogleAnalytics #Shopify #Measure 👉 Links mentioned in the video Shopify: www.shopify.com Google Analytics: https://analytics.google.com/analytics/ Google Analytics Demo Account: http://bit.ly/2ruDSk8 Correct GA Setup Course: https://measureschool.com/products/google-analytics-course/ Google Tag Manager Tutorials: http://bit.ly/2pucVyY 👉More from Measureschool Correct Google Analytics Setup Course: https://measureschool.com/products/google-analytics-course/ GTM Resource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Courses: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👉 FOLLOW US FACEBOOK: http://www.facebook.com/measureschool TWITTER: http://www.twitter.com/measureschool
Views: 10818 Measureschool
Google Tag Manager Installation Guide | Lesson 2
 
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www.measureschool.com/lesson2 The second round of our Google Tag Manager for beginners series is all about installing GTM correctly on your website. There are numerous systems and technologies to install Google Tag Manager on. Today, we’ll explore the different methods to install GTM flawlessly. GTM for Wordpress: https://wordpress.org/plugins/duracelltomi-google-tag-manager/ GTM for Magento: https://www.magentocommerce.com/magento-connect/google-tag-manager-gtm.html GTM for AngularJS: https://github.com/angulartics/angulartics-google-tag-manager GTM for Prestashop: http://addons.prestashop.com/en/20261-google-tag-manager-integration-gtm.html GTM for Joomla: http://extensions.joomla.org/profile/extension/core-enhancements/coding-a-scripts-integration/google-tag-manager GTM Beginner course: http://measureschool.com/emailcourse GTM Ressource Guide: http://measureschool.com/guide Measure Courses: https://measureschool.com/products Course: http://measureschool.com/course LET'S CONNECT -- https://www.facebook.com/measureschool -- https://twitter.com/measureschool . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 61619 Measureschool
How to use Dynamic Facebook URL Parameters to tag your campaigns
 
07:03
When setting up UTM Parameters for Facebook Ads you previously had to go through some elaborate steps to build your correct Parameters into your Campaigns. Wit the new dynamic Ad Parameters feature you can quickly input Ad Parameters into your campaigns and keep them consistent. In this video we are going to take a look at this new feature. 🔗 Links mentioned in the video: Facebook URL Parameters: https://www.facebook.com/business/help/1016122818401732 [VIDEO] URL Query Strings: https://www.youtube.com/watch?v=Z_o7iilNdLQ [VIDEO] UTM Tags explained: https://www.youtube.com/watch?v=MNOsldDS_pY #FacebookAds #FacebookPixel #FacebookTracking 🎓 Learn more from Measureschool: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👍 FOLLOW US Facebook: http://www.facebook.com/measureschool Twitter: http://www.twitter.com/measureschool
Views: 12758 Measureschool
How to Use Regular Expressions with Google Tag Manager & Google Analytics
 
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http://measureschool.com/regex Regular Expressions can help you gain flexibility when searching and matching URLs in Google Tag Manager and Google Analytics. In this video, we go through some examples of Regular Expressions and show how you can use them to take your analytic skills to the next level. #GoogleTagManager #GoogleAnalytics #RegularExpressions ******* Free Email course: http://measureschool.com/emailcourse Free Resource Library: http://measureschool.com/resources More Measure Courses: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ ******* . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 6354 Measureschool
How to Track Transactions with Google Analytics Enhanced Ecommerce Functionality
 
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In this video, we take a look at how to implement the enhanced ecommerce functionality in Google Analytics by using the Transaction Tracking feature and with the help of Google Tag Manager. #GoogleAnalytics #EnhancedEcommerce #Measure Links Ecommerce Tracking - GA.js You are going to learn how to calculate custom metrics, change their metrics name, layout your dashboard, build the visualizations required, build filter and date controls and make it all look pretty. The template can be found at http://measureschool.com/facebookdashboard Previous video: http://bit.ly/2uoa4qA Links mentioned in the video: Full Playlist: http://bit.ly/2hkwUx4 Google Data Studio: https://www.google.com/analytics/data-studio/ Google Sheets: https://www.google.com/sheets/about/ Supermetrics: http://bit.ly/2hmxvOR More from Measureschool Correct Google Analytics Setup Course: http://measureschool.com/products/google-analytics-course/ GTM Resource Guide: http://measureschool.com/guide Email course: Course: http://measureschool.com/emailcourse Courses: http://measureschool.com/products Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear FOLLOW US FACEBOOK: http://www.facebook.com/measureschool TWITTER: http://www.twitter.com/measureschool
Views: 58528 Measureschool
Google Tag Manager DOM Element Variable (Scraping) explained
 
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The DOM Element Variable is a powerful variable in Google Tag Manager to scrape Content directly from the Document Object Model. With its help, you can transfer any Text on your website into a Variable and pass it on to your Marketing tools, as long as it is selectable in the DOM. In this video, I'll show you how you can use the DOM Element Variable with the CSS Selector and how it works. btw... the method I'm using to check the selector is document.querySelectorAll("p.price ins span.amount") #DOMElement #GoogleTagManager #Measure helpful Links: http://www.w3schools.com/cssref/css_selectors.asp http://www.simoahava.com/analytics/matches-css-selector-operator-in-gtm-triggers/ https://tagmanger.google.com Course: http://measureschool.com/youtube . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 24866 Measureschool
🔴 First-Look: Google Tag Manager Scroll Depth Trigger
 
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Google Tag Manager has just released a Scroll Depth Trigger to detect whether the user scroll down a page. This new trigger is build in and doesn’t require any kind of custom integration of JavaScript code. It’s a great addition to GTMs Auto-Event Tracking capabilities and today we want to take a look at how to use it. #ScrollDepth #GoogleTagManager #Trigger 🔗 Links mentioned in the video: Google Help: https://support.google.com/tagmanager/answer/6106961#scroll 🎓 Learn more from Measureschool: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👍 FOLLOW US Facebook: http://www.facebook.com/measureschool Twitter: http://www.twitter.com/measureschool
Views: 4836 Measureschool
Google Marketing Innovations Keynote in 10 minutes (New features in AdWords, Analytics and more...)
 
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Google Marketing Innovations Keynote in 10 minutes shows you only the interesting announcements from this years Marketing Event including AdWords News, new Google Analytics features and more. #GoogleMarketingInnovation #GoogleKeynoteSummary #GoogleUpdates 🔗 Links: Original Video: https://www.youtube.com/watch?v=MmfaZV96x7A 🎓 Learn more from Measureschool: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👍 FOLLOW US Facebook: http://www.facebook.com/measureschool Twitter: http://www.twitter.com/measureschool LinkedIn: https://www.linkedin.com/company/measureschool
Views: 8038 Measureschool
Facebook Pixel Custom Event Tracking with GTM | Part 2
 
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After properly setting up Base Tracking code and create Retargeting with Facebook, it is now time to add events to track specific interactions visitors take on your website. In this second part of our GTM series, we are going to learn how to track Custom Events for our Facebook Advertising through GTM. How to install the Facebook Retargeting Pixel with GTM (2018): Part 1 https://www.youtube.com/watch?v=Ri67jetlL6I How to install the new Facebook Pixel with Google Tag Manager for Conversion Tracking https://www.youtube.com/watch?v=rWSvBZ_uMcE&t=1s Conversion Tracking with GTM (with Facebook Conversion Tracking as an example) https://www.youtube.com/watch?v=fNPrIBKb5IY #FacebookAds #FacebookPixel #GoogleTagManager 🎓 Learn more from Measureschool: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👍 FOLLOW US Facebook: http://www.facebook.com/measureschool Twitter: http://www.twitter.com/measureschool
Views: 12177 Measureschool
Enrich Search Results with JSON-LD Markup through Google Tag Manager
 
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measureschool.com/jsonld In this video, we will take a look at how you can enrich your Google Search results by injecting JSON LD mark up throughout your site. This is done with the help of Google Tag Manager so jump on to learn how you can send the correct metadata to Google. #JSONLDMarkup #GoogleTagManager #SearchResults Introduction to JSON-LD: https://www.youtube.com/watch?v=vioCbTo3C-4 http://json-ld.org/ http://schema.org/ https://search.google.com/structured-data/testing-tool https://developers.google.com/search/docs/data-types/data-type-selector https://developers.google.com/search/docs/guides/search-gallery GTM Live Workshops: http://measureschool.com/workshops GTM Ressource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Course: http://measureschool.com/course . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 26294 Measureschool
Why you should be using Hotjar Analytics
 
08:40
Sign up for Hotjar: https://www.hotjar.com/r/r825b Hotjar is really an amazing tool when it comes to measuring qualitative data about the users of your website. In this video, we’ll take a closer look at Hotjar and how to use it in our advantage. How to come up with mor A/B Tests http://conversionxl.com/how-to-come-up-with-more-winning-tests-using-data/ Hotjar UserID tracking in GA with GTM https://www.savio.no/google-analytics/hotjar-user-id-tracking-google-analytics-v2 GTM Ressource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Courses: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ FOLLOW US: http://www.facebook.com/measureschool/ http://www.twitter.com/measureschool/ . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 22938 Measureschool
Conversion Tracking with Google Tag Manager | Lesson 6 - GTM for Beginners
 
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http://measureschool.com/lesson6 In this lesson, you're going to learn how to set up conversion tracking (Facebook Pixel) with the help of Google Tag Manager and how to utilize Custom HTML tags. LET'S CONNECT -- https://www.facebook.com/measureschool -- https://twitter.com/measureschool . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 27432 Measureschool
10 Things To Master With Google Tag Manager
 
07:13
In this Video, you are going to learn 10 essentials concepts of Google Tag Manager that you need to master if you want to become an efficient GTM implementer. Recap: 1. Planning 2. Setup 3. Workflow 4. GTM Components 5. GTM DataLayer 6. GTM Events 7. HTML / CSS /JavaScript 8. Advantages / Shortcomings of GTM 9. Debugging 10. Where To Get Help Code Academy: https://www.codecademy.com/ Tag Deployment Process [Video]: https://www.youtube.com/watch?v=lgEk4ax3UBQ GTM Ressource Guide: https://measureschool.com/guide Free GTM Email course: Course: https://measureschool.com/emailcourse Courses: https://measureschool.com/products FOLLOW US: https://www.facebook.com/measureschool https://www.twitter.com/measureschool . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 17951 Measureschool
Google Data Studio Tutorial 2017 📊 - How to build a Dashboard with GDS
 
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Google Data Studio can help you import data from different sources and visualize them on a dashboard you can share with the world. In our tutorial, we are going to show you how to build such a dashboard including the visualizations you can use, how to import data and build in interactivity features. The Dashboard we built: https://goo.gl/A0wdVU GA Demo Account: https://support.google.com/analytics/answer/6367342?hl=en Google Data Studio Gallery: https://datastudiogallery.appspot.com/ Data Studio Video Tutorials (Google): https://support.google.com/360suite/datastudio/answer/6390659?hl=en&ref_topic=6267740 6 Advanced Techniques to master GDS: http://www.benlcollins.com/dashboard/google-data-studio-tips/ GTM Ressource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Courses: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 73555 Measureschool
How to use Chrome Developer Tools as a Marketer
 
12:43
Every Marketer should know how to use the Chrome Developer Tools. The DevTools provide a great look at what’s going on underneath the surface of a website. You can efficiently track down layout issues, debug JavaScript, and get insights for tracking code optimization. In this video, you're going to learn how you can use Chrome’s Developer Tools as a Marketer to understand your website better. #ChromeDeveloperTools #ChromeTools #Measure HELPFUL LINKS More about Dev Tools: https://developer.chrome.com/devtools Google Tag Manager: https://www.google.com/analytics/tag-manager/ GTM Playlist: https://goo.gl/MfGcRR MEASURESCHOOL LINKS GTM Resource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Courses: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear FOLLOW US FACEBOOK: http://www.facebook.com/measureschool TWITTER: http://www.twitter.com/measureschool
Views: 4246 Measureschool
How to install the new Facebook Pixel with Google Tag Manager for Conversion Tracking
 
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watch the updated way to install the Facebook Tracking Pixel with GTM here https://www.youtube.com/watch?v=Ri67jetlL6I Facebook have announced that they will be changing their custom audience and conversion tracking pixel over to a new pixel that encapsulates both. In this video, we will look at how you can install this with Google Tag Manager to track Conversion and build retargeting audiences. #FacebookPixel #GoogleTagManager #ConversionTracking https://www.facebook.com/business/hel... Free GTM Email course: http://measursechool.com/emailcourse Free GTM Guide: http://measureschool.com/guide . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 59463 Measureschool
How to Transform the dataLayer with Google Tag Manager
 
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A data layer includes all of the information that you want to pass to Google Tag Manager. Information like events or variables can be passed to GTM via the data layer, and triggers can be set up based on the values of variables or based on the specific events. Sometimes you may run into the problem that the data layer provides you with the right information, but not in a format you could use. In this weekly video you’ll learn how you can take existing data layer information and transform it to be more useful for your tags, triggers and variables - all done with the built-in capabilities of Google Tag Manager. #dataLayer #GoogleTagManager #Measure LINKS MENTIONED IN THE VIDEO Templates: http://measureschool.com/transform Google Tag Manager: http://back.ly/64je MEASURESCHOOL LINKS GTM Resource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Courses: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear FOLLOW US FACEBOOK: http://www.facebook.com/measureschool TWITTER: http://www.twitter.com/measureschool
Views: 28232 Measureschool
10 Things to Master in Google Analytics - Do you know them?
 
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So you want to Master Google Analytics? Where should you begin? In this video, we’re going to give you the road map and let you know the 10 essential things you need to master to become an efficient Google Analytics user. These will cover how to measure data in GA, analyse that data to get insights and many more concepts you need to be aware of if you want to master Google Analytics 01:07 Measuring Data 01:45 Processing Data 02:33 Metrics & Dimensions 03:22 Data Exploration & Analysis 04:07 Custom Segments 05:01 RegEx 06:07 Custom Reports 06:38 Customization 07:34 Correlation 08:35 Taking Action #GoogleAnalytics #Measure #Tracking 👉 Links mentioned in the video Google Analytics Demo Account: https://support.google.com/analytics/answer/6367342?hl=en More Google Analytics Tutorials: http://yt.vu/p/PLgr_8Hk8l4ZHY28V3otkZFeb1KK9HTOSd 👉More from Measureschool Correct Google Analytics Setup Course: https://measureschool.com/products/google-analytics-course/ GTM Resource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Courses: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👉 FOLLOW US FACEBOOK: http://www.facebook.com/measureschool TWITTER: http://www.twitter.com/measureschool
Views: 128323 Measureschool
Tracking Mailto links with Google Tag Manager and Google Analytics
 
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The ‘ mailto : ’ href tag is an easy way to allow your site users to send you email, however your email client can’t track when it’s clicked. We can use Google Tag Manager to create a trigger that listens for the interaction. With that interaction we can create a Google Analytics tag that will allow us to track this data dynamically. This is really useful and can be replicated for similar interactions. Let’s go. #MailtoLinks #GoogleTagManager #GoogleAnalytics helpful Links: http://www.w3schools.com/tags/tag_address.asp http://www.trevorayers.com/track-mailto-clicks-events-google-tag-manager/ http://www.cucumber.co.nz/blog/2015/july/02/google-tag-manager-101-part-3-creating-link-tags/ GTM Live Workshops: http://measureschool.com/workshops GTM Ressource Guide: http://measureschool.com/guide Free GTM Beginner course: https://measureschool.com/emailcourse Course: http://measureschool.com/course . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 7470 Measureschool
Google Tag Manager Shopify Installation
 
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Is an installation of GTM on Shopify possible? In this video, we are going to explore options. Shopify is mainly closed-sourced so it’s not as easy to implement third-party tracking tools such as GTM. Shopify Plus: https://www.shopify.com/plus Shopify-GTM implentations: https://ecommerce.shopify.com/c/ecommerce-discussion/t/google-tag-manager-260275 GTM Ressource Guide: https://measureschool.com/guide Free Email Course: https://measureschool.com/emailcourse Courses: https://measureschool.com/products FOLLOW US: http://www.facebook.com/measureschool http://www.twitter.com/measureschool . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 10530 Measureschool
How to setup and install Google Optimize
 
11:29
Google Optimize has become a popular tools for A/B Testing and Conversion Rate optimization - Here is how to set it up. First we will discover the account creation, then we’ll see how to install the snippet with Google Tag Manager or the other hardcoded versions of the Tracking code (analytics.js or gtag.js) and lastly we’ll install the Page Hiding Snippet. 🔗 Helpful Links: Google Optimize: https://optimize.google.com Optimize Help Forum: Google Optimize Tutorial 2017: https://www.youtube.com/watch?v=vDDMMbhvSVU #GoogleOptimize #ABTesting #CRO 🎓 Learn more from Measureschool: http://measureschool.com/products 🆓 Correct Google Analytics Setup Course: https://measureschool.com/products/google-analytics-course/ 🆓 GTM Resource Guide: http://measureschool.com/guide 🆓 Email course: Course: http://measureschool.com/emailcourse Courses: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👍 FOLLOW US Facebook: http://www.facebook.com/measureschool Twitter: http://www.twitter.com/measureschool
Views: 8043 Measureschool
How to track Modal Popups with Google Tag Manager
 
11:13
How many people saw your Popup or Modal Overlay on your website? With the Google Tag Manager Element Visibility Trigger we can now track just that and fire our Google Analytics Event Tags, Facebook Pixel or AdWords Conversion Tags right from GTM. Used JavaScript command: document.querySelectorAll(“ENTERYOURCSSSELECTORHERE”); 🔗 Links mentioned in the video: Tutorial to learn CSS Selecotors: https://flukeout.github.io/ CSS Selectors you must memorize: https://code.tutsplus.com/tutorials/the-30-css-selectors-you-must-memorize--net-16048 JavaScript Document Query Selector all https://developer.mozilla.org/en-US/docs/Web/API/Document/querySelectorAll #Modal #GoogleTagManager #Tracking 🎓 Learn more from Measureschool: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👍 FOLLOW US Facebook: http://www.facebook.com/measureschool Twitter: http://www.twitter.com/measureschool
Views: 8140 Measureschool
Google Tag Manager Content Grouping Setup in Google Analytics
 
12:46
Content Grouping with Google Tag Manager is easier than ever before. Google Tag Manager allows you to easily transfer any data point to Google Analytics. In this video, we will go through a little example of Blog Categories. First, we will make the data available in the dataLayer. Then we make create a DataLayer Variable and attach this to our Google Analytics Page View Tag. Once we configure Google Analytics Content Groups we are then ready to receive the data. There are many different Use Cases for Content Grouping in GA. Check out these additional resources: #ContentGrouping #GoogleTagManager #GoogleAnalytics helpful Links: http://cutroni.com/blog/2014/01/09/set-google-analytics-content-grouping/ https://support.google.com/tagmanager/answer/4448540?hl=en http://www.simoahava.com/analytics/google-tag-manager-content-grouping/ http://www.lunametrics.com/blog/2014/01/24/classify-blog-posts-analytics-content-groupings/ Slides: http://www.slideshare.net/jaybjay1/google-tag-manager-content-grouping-setup-in-google-analytics/1 Course: http://measureschool.com/youtube more Resources: http://measureschool.com . . RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear
Views: 10582 Measureschool
Facebook Pixel Purchase and Conversion Tracking with GTM | Part 3
 
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In the last videos we have set up our Facebook Base Tracking Pixel and Custom Event Tracking. Now we need to tell Facebook what to optimize for. That’s why we need to setup Conversion Tracking or also called Purchase Tracking in Facebook Ads. In this final part of our GTM series, we will set up Conversion Tracking and transfer the Value of our Conversion to Facebook Further Links: Conversion Value Video :https://www.youtube.com/watch?v=OFNe3RSYZjU How to setup your Base Tracking: https://www.youtube.com/watch?v=Ri67jetlL6I How to setup event Tracking for FB: https://www.youtube.com/watch?v=EwBV0MNcQM8 #FacebookAds #FacebookPixel #GoogleTagManager 🎓 Learn more from Measureschool: http://measureschool.com/products 🚀Looking to kick-start your data journey? Hire us: https://measureschool.com/services/ 📚 Recommended Measure Books: https://kit.com/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: https://kit.com/Measureschool/measureschool-youtube-gear 👍 FOLLOW US Facebook: http://www.facebook.com/measureschool Twitter: http://www.twitter.com/measureschool
Views: 9358 Measureschool