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Videos uploaded by user “Google Ads Developers”
Advanced Bidding Strategies
 
09:16
Nadine Sundquist, an AdWords API Developer Programs Engineers, walks through the advanced bidding strategies in AdWords.
Views: 6985 Google Ads Developers
Location Aware Ad Customizers
 
08:58
Michael Cloonan, an AdWords API Developer Programs Engineer, gives a quick talk on targeting Ad Customizers and other ad extensions to geographical locations relevant to the user.
Views: 1057 Google Ads Developers
Ads Upgraded URLs
 
56:20
Adam Ohren, an AdWords API Developer Advocate, talks about the new way of dealing with destination URLs and landing pages in the AdWords API. He covers different use cases and examples on how to do the migration and how to use the new feature in your favor.
Views: 1954 Google Ads Developers
Ad Customizers
 
21:00
Adam Ohren, an AdWords API Developer Advocate, gives a quick talk about the Ad Customizers feature and some use cases. Ad Customizers are placeholders that can be added to you Ads, to be replaced in runtime by customizable values.
Views: 4943 Google Ads Developers
Making Requests to Ad Manager API with Python
 
03:13
In this video, we'll cover how to make a basic request to the Ad Manager API with Google's Python client library.
Views: 1711 Google Ads Developers
Making Requests to Google Ad Manager API with PHP
 
04:26
In this video, we'll cover how to make a basic request to the Google Ad Manager API with Google's client library for PHP.
Ad Manager Authorization First Steps
 
02:50
This video goes through the initial steps required to authorize with the Ad Manager API using a service account.
[IMA] The Future of Google Video Ads with the IMA SDK
 
14:16
Shawn Busolits and Yury Pavlotsky talk about the future of Google video ads with the IMA SDK. Workshop talk from the March 2016 Display Ads API Workshops. https://sites.google.com/site/display... Slides available at: https://docs.google.com/a/google.com/...
Views: 2664 Google Ads Developers
Making Requests to Google Ad Manager API with Java
 
05:18
In this video, we'll cover how to make a basic request to the Google Ad Manager API with Google's client library for Java.
Views: 1004 Google Ads Developers
Remarketing Using Customer Match
 
11:50
Michael Cloonan, an AdWords API Developer Programs Engineer, describes how an advertiser can use the API to target ads to their existing customers.
Views: 1694 Google Ads Developers
Ad Manager Authorization First Steps
 
02:50
This video goes through the initial steps required to authorize with the Ad Manager API using a service account.
Views: 2799 Google Ads Developers
Account Performance & Optimization
 
40:12
Ads Developer Advocate Marc Wandschneider talks about opportunity analysis in your AdWords API client accounts and introduces a tool called Kratu which can help your account managers identify problem areas in your accounts.
Advanced OAuth 2.0
 
26:21
Ads Developer Advocate Marc Wandschneider gives a quick talk on some more advanced scenarios and considerations for the use of OAuth 2.0 in your AdWords API-based applications, including a quick look at scalability and threading.
Views: 2682 Google Ads Developers
Hello World with Java
 
04:43
Gabe Rives-Corbett makes a Hello World API request to the DFP API using Java and a service account.
Views: 1151 Google Ads Developers
Optimizing Keywords and Traffic Estimations
 
08:24
Ian Ballantyne, an AdWords API Developer Advocate, discusses best practices for estimating performance of your keywords.
Making Requests to Ad Manager API with Python
 
03:13
In this video, we'll cover how to make a basic request to the Ad Manager API with Google's Python client library.
Campaign Drafts and Experiments
 
09:19
Timo Bozsolik, an AdWords API Developer Advocate, discusses how to improve your AdWords campaigns with the help of Drafts and Experiments functionality.
Views: 1673 Google Ads Developers
MCC Scripts Code Lab
 
48:24
Gustavo Moreira, an AdWords API Developer Advocate, presents a simple solution to a common problem among AdWords users: how to calculate the remaining credit for each campaign automatically? MCC Scripts will be used along side some other Google Scripts APIs to code the solution.
Views: 2255 Google Ads Developers
IMA and Mobile Ads
 
47:36
Bret McGowen explains the differences between the Interactive Media Ads SDK and Mobile Ads SDK, and how applications that require both SDKs can use them together.
Views: 1438 Google Ads Developers
Google Ads API Webinar
 
01:18:31
A live stream webinar on the new Google Ads API that covers updates, the development roadmap, key new features, and migration strategy. You can submit questions ahead of time using the following form. We'll answer them during the live stream's Q&A. https://goo.gl/forms/5uqOJX3hxmQ3EqCI3
Views: 1136 Google Ads Developers
Google Ads API Webinar
 
01:10:26
A live stream webinar on the new Google Ads API that covers updates, the development roadmap, key new features, and migration strategy. You can submit questions ahead of time using the following form. We'll answer them during the live stream's Q&A. https://goo.gl/forms/5uqOJX3hxmQ3EqCI3
Views: 1084 Google Ads Developers
Making Requests to Google Ad Manager API with .NET
 
03:27
In this video, we'll cover how to make a basic request to the Google Ad Manager API with Google's .NET client library.
Ads .NET Client Library and OAuth2
 
06:44
This screencast video shows how to migrate your AdWords API .NET client library application from ClientLogin to OAuth2 authentication mechanism. Here are some additional resources you can refer to help you with the migration. * AdWords API .NET library wiki: https://github.com/googleads/googleads-adwords-dotnet-lib/wiki/_pages * OAuth2 migration guide: https://developers.google.com/adwords/api/docs/guides/clientlogin-to-oauth2-migration-guide * AdWords API Blog: http://googleadsdeveloper.blogspot.com/ * AdWords API forum: https://developers.google.com/adwords/api/community/
Views: 3318 Google Ads Developers
Uploading HTML5 Ads
 
19:41
Andrew Kallem, an AdWords API Developer Advocate, describes the HTML5 ad format and how to create HTML5 ads using the API.
Campaign Optimization Services
 
25:57
Adam Ohren talks about campaign optimizations with the TargetingIdeaService and TrafficEstimatorService, two great ways to give you insights into how well your keywords might perform.
AdWords API Batch Job Flow
 
41:24
Andrew Kallem, an AdWords API Developer Advocate, presents BatchJobService, an improved service for performing bulk updates on an AdWords account.
Shopping Campaigns
 
36:21
Adam Ohren, an AdWords API Developer Advocate, gives us a refresher on AdWords Shopping Campaigns, and covers what is new in the Shopping world. He also talks about Local Inventory Ads, and a new Java utility that will help a lot when managing Shopping Campaigns via the API.
DFP API Targeting Workshop
 
32:52
Nicholas Chen demonstrates advanced usage of custom targeting features in the DFP API.
Best Practices in Reporting
 
54:13
Joel Toby, an AdWords API Developer Advocate, describes best practices when making API reporting requests focusing on efficiency, error handling, compression, and scheduling.
AdWords API: Upgrading standard text ads to expanded text ads
 
05:53
Here's how to upgrade from standard text ads to expanded text ads in the AdWords API. AdWords API Documentation: https://developers.google.com/adwords/api AdWords API Forum: https://groups.google.com/forum/#!forum/adwords-api
Creating and Serving Video Ads
 
32:06
Chris Seeley discusses how to create and serve video ads using the DFP API.
Views: 4249 Google Ads Developers
[IMA] What's new and upcoming in the IMA SDK
 
08:36
Shawn Busolits explains how IMA supports inline in iOS 10, discusses a simpler way to integrate IMA on Android, and demonstrates how to integrate skippable DFP ads into your client-side Chromecast IMA integration. Workshop homepage: https://events.withgoogle.com/display-ads-api-workshops/
Making Requests to Google Ad Manager API with Ruby
 
03:42
In this video, we'll cover how to make a basic request to the Google Ad Manager API with Google's client library for Ruby.
Native Ads In Mobile Apps
 
46:35
Eric Leichtenschlag walks us through serving native ads to Android and iOS using the Google Mobile Ads SDK.
Views: 2669 Google Ads Developers
Google My Business API
 
28:27
Zhuo Chen, an AdWords API Developer Advocate, presents the new Google My Business API and describes how to feed locations from GMB into AdWords as location extensions.
Views: 6020 Google Ads Developers
Google Ads API Webinar from May 22, 2018
 
01:13:03
Adam Ohren introduces the new Google Ads API Beta release in this live webinar. The talk introduces the new API, walks-thru the process of signing-up for the beta program, and explains a basic conceptual overview of the new API.
Making Requests to Google Ad Manager API with Java
 
05:18
In this video, we'll cover how to make a basic request to the Google Ad Manager API with Google's client library for Java.
Feed Services
 
37:02
Adam Ohren gives us an update on what's new and upcoming with Feed Services in the AdWords API. He also reviews feeds for those who are new to them or have forgotten how they work.
Google Ads API Workshop - Spring 2019 - Keynote
 
23:58
Adam Ohren, a Google Ads API Developer Advocate shares the key concepts and new features of the Google Ads API, including a road map of the AdWords API and Google Ads API.
Hello World with Python
 
02:40
Gabe Rives-Corbett makes a Hello World API request to the DFP API using Python and a service account.
Reporting Tips & Tricks
 
15:39
Learn all about downloading reports with the AdWords API and walk through the core concepts you'll need to understand before selecting which fields to get.
Google Ads API Workshop - Spring 2019 - AdWords API vs  Google Ads API
 
25:59
Josh Radcliff, a Google Ads API Developer Programs Engineer compares the old AdWords API with the Google Ads API in many aspects, and show the code examples for doing the same tasks using both APIs.
Google Ads API Workshop - Spring 2019 - Migration Planning
 
19:34
David Wihl, a Google Ads API Developer Advocate talks about planning of migration from the AdWords API to the Google Ads API with some real-world examples from big partners.
[MAD] Native And Video - Why Not Both?
 
23:23
Eric Leichtenschlag and Thang Duong talk about native and video formats in the Mobile Ads SDK, along with mediation enhancements, and Creative Preview in DFP apps. Workshop homepage: https://events.withgoogle.com/display-ads-api-workshops/
Display Network Criteria
 
14:36
Josh Radcliff, an AdWords API Developer Program Engineer, presents the different decisions that have to be made when creating and managing campaigns for the Display Network.